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Monday, September 25th 2017

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Audi Concept Production // Behind the Scenes!

Oct 22

The Paris Auto show is weeks past now but Audi doesn’t want any of the details to be missed regarding their “breath-taking” e-Tron Spyder Concept unveiling. It shouldn’t come as a surprise the amount of time and detail that go into preparing something like the e-Tron for such a huge event like the Paris Auto show, but just how much planning and how many details might be surprising to some. From selecting a team of designers to molding each individual piece of the concept from clay – yes clay!, Audi leaves nothing out. Check out the article below for some of the details as well as some great pictures!
Audi Prototype Concept
Audi Prototype Concept
Audi Prototype Concept
Audi Prototype Concept
Audi took our collective breath away when they unveiled the stunning e-tron Spyder in Paris a few weeks back. Those good looks might seem effortless, but Audi’s making sure the world knows that there’s brains behind the beauty. While chances are slim that you’ll ever see pics of Angelina Jolie putting her makeup on in the morning, Audi’s offering a backstage glimpse at just how the e-tron Spyder got so gorgeous. It’s as much science and math as art and emotion. Seventeen Audi designers competed internally to pen the e-tron Spyder. Teams were created, contestants were narrowed down, and the final two designs were projected as 3D computer models at an office at Ingolstadt. The winning design went on to be melded with a preexisting undercarriage, with the caveat that 10 firm design elements and specifications known as “hard points” must not be altered.
Audi Prototype Concept
Audi Prototype Concept
Audi Prototype Concept
Audi Prototype Concept
After the virtual design is agreed upon, work begins on a life-size model. Think of an automotive designer and you might romanticize about the days of Harley Earl chiseling a streamlined Buick out of a hunk of clay. Nowadays, machines do the modeling, taking 18 hours of precision milling to form an e-tron out of plasticine. Only six weeks before the Paris show, Audi’s head honchos green light the production of an actual show car. The construction team must build thousands of one-of-a-kind parts, creating molds in the shape of vehicle body parts from blocks of foam that are filled with carbon fiber fabric. It’s an ideal material not only because of its light weight, but because it’s easiest to modify over such a short time frame. In the last days before the car’s public debut, designers polish and prime its exterior and assemble all the parts. Finally, after a coat of paint, it’s ready for Paris.
Audi Prototype Concept
Audi Prototype Concept
Audi Prototype Concept
Audi Prototype Concept
“The design freedom is what makes a show car so appealing,” said Audi designer Wolfram Luchner. “I always have the original design in my head. My objective is to implement this design with as few changes as possible.” The e-tron’s turbine-like wheels are an example of where designers made no compromises. Made up of 66 individual pieces of aluminum and carbon, they’d never make it to a production car. “It became clear to us pretty quickly that this wheel could not be manufactured out of one part, as is usually the case,” said Uwe Haller, who coordinates the construction of concept vehicles at Audi. “The design for the wheels was so well received, however, that we did whatever was necessary to turn the proposal into reality.” We’re glad they did.
Audi Prototype Concept
Audi Prototype Concept
Audi Prototype Concept
Source: Wired

I Am Audi is here for you! I will continue to showcase new content in order to be your top source for all things Audi. Thank you for visiting the site! - Scott Mitchell

Audi Drives Through the Redwood Tree.

Jan 8

What a great picture! On their road trip across the United States, I will leave them anonymous they visited the drive through Redwood and captured this moment in their new quattro Audi A4. The driver of this Audi A4 has had other Audi’s in the past and we have kept in contact through Facebook , I am excited to see more pictures of their trip from the road. Have fun you guys and drive safe!!!
Audi In Redwood Tree

I Am Audi is here for you! I will continue to showcase new content in order to be your top source for all things Audi. Thank you for visiting the site! - Scott Mitchell

Video: Audi Urban Concept

Aug 11

Audi is once again opening up new horizons: the Audi urban concept is a 1+1-seat, ultra-light car for congested urban spaces. The technical study does not fit under any of the conventional categories – the Audi urban concept combines elements of a racing car, a fun car and an urban car into one radical new concept. The Audi urban concept is not based on any previous model – its development is solely oriented on the strict principles of lightweight construction, efficiency and reduction. The result is a concept car with no unnecessary weight, and one that concentrates on the pure essence of sporty motion. For more pictures make sure to visit the source: Fourtitude .com
Audi Museum

I Am Audi is here for you! I will continue to showcase new content in order to be your top source for all things Audi. Thank you for visiting the site! - Scott Mitchell

Audi Lifestyle – Summer Concerts 2009

Aug 20

The Audi Summer Concerts celebrate their twentieth season in 2009. The Jubilee program, with ‘A Feast of Music’ as its motto, guarantees musical enjoyment at the highest level; with international stars, famous orchestras, sought-after chamber-music ensembles and up-and-coming classical musical talent to be seen and heard in Ingolstadt.

Source: oneighturbo

I Am Audi is here for you! I will continue to showcase new content in order to be your top source for all things Audi. Thank you for visiting the site! - Scott Mitchell

Thank You Audi & Thank You Sunset Imports

Oct 6

I woke up this morning and checked my Audi references as I do each morning and there we were the 6 finalists for the Audi Western Regional Walk Around competition. Thank you Audi for your continued support as well as everyone from Sunset Imports for helping me practice each day, a special thanks to James Fitzpatrick for making sure I was on my game.
Audi Certified Specialist

I Am Audi is here for you! I will continue to showcase new content in order to be your top source for all things Audi. Thank you for visiting the site! - Scott Mitchell

I Am Audi Trivia!

Feb 25

We wanted to see what you know about Audi – to see what facts you about the four rings! Take a few minutes and see how you fair against the rest; take the I Am Audi Trivia challenge and share your top score!!! We know for some people this quiz will be child’s play and for others they will be lucky to get any right, but if you can get better then half the questions right you should be proud of yourself! Now I want to give a special thanks to Benjamin for having faith in I Am Audi and developing this Facebook application as well as Webtrends for having such an awesome product to build this application!
I Am Audi Trivia

I Am Audi is here for you! I will continue to showcase new content in order to be your top source for all things Audi. Thank you for visiting the site! - Scott Mitchell

2010 Audi Q7 Diesel TDI – The Best Clean Diesel!

Nov 13

The 2010 Q7 Diesel TDI has been available for the last few months, however impossible to get due to such a high level of demand. The Q7 Diesel TDI pictured at Sunset Porsche Audi has already been sold and delivered to its lucky new owner, sorry. If you are in the market for a new sport utility I strongly encourage you to consider Clean Diesel and of course Audi, the greatest automotive manufacturer on the planet.
2010 Audi Diesel Q7 TDI
2010 Audi Diesel Q7 TDI
2010 Audi Diesel Q7 TDI
2010 Audi Diesel Q7 TDI

I Am Audi is here for you! I will continue to showcase new content in order to be your top source for all things Audi. Thank you for visiting the site! - Scott Mitchell

Apple // Cannon // Audi

Nov 17

Apple Macbook Pro, Cannon HD Video camera and Audi , what do these things all have in common you ask; Great question? The next level of the Audi experience will be brought to you in real time and with still photo as well as High definition video. With the new platform that Audi has released as well as all the planed vehicles, we need the tools to keep up. If you have any insight into the Audi Brand or models feel free to share it with everyone.
Audi Apple Cannon Technology
Audi Apple Cannon Technology
Audi Apple Cannon Technology
Audi Apple Cannon Technology
Audi Apple Cannon Technology
Audi Apple Cannon Technology
Audi Apple Cannon Technology
Audi Apple Cannon Technology
Audi Apple Cannon Technology
Audi Apple Cannon Technology
Audi Apple Cannon Technology
Audi Apple Cannon Technology
Audi Apple Cannon Technology
Audi Apple Cannon Technology
Audi Apple Cannon Technology
Audi Apple Cannon Technology
Audi Apple Cannon Technology

I Am Audi is here for you! I will continue to showcase new content in order to be your top source for all things Audi. Thank you for visiting the site! - Scott Mitchell

Audi A1 Test Drive-Where’s Mine???!!!

Mar 1

I just found this article from one of my favorite websites: Fourtitude I can’t tell you enough how much I want this car – and would settle at this point for my chance at a test drive! According to some publications, it will be available in a hybrid at some point, but I would take the Audi Diesel for sure…

• Direct-ratio, electrohydraulic power steering
• ESP stabilization system with electronic axle differential lock
• Winkelhock: “Benchmark in the small compact class!”

With its agile handling and direct steering, the new Audi A1 is just a lot of fun. Dr. Horst Glaser, Head of Chassis Development at AUDI AG, tested the A1 together with DTM pilot Markus Winkelhock. The verdict was as follows:
Audi A1 Portland

The new Audi A1 offers a very sophisticated chassis, balanced weight distribution and a low center of gravity. “That is a guarantee for maximum driving enjoyment,” says Horst Glaser, Head of Chassis Development at AUDI AG. Because it connects the driver to the road, the steering is one of the most important components of a sporty car. The A1 therefore comes standard with electrohydraulic power steering that has a very direct 14.8:1 steering ratio and is also more efficient than a purely hydraulic system.

Another factor for the agile and safe handling of the A1 is the perfect tuning of the front axle bearings, the stabilizer bars, the springs and the dampers. The rear axle features a torsion-beam suspension with the springs and dampers separated. “The car is very well sprung. It swallows up bumps of almost any size without any amplification of the motions,” says DTM pilot Markus Winkelhock when describing his impressions.

One new Audi technology is on board every version of the A1 – the ESP stabilization system with an innovative electronic axle differential lock. The brakes are applied slightly to the inside wheel in a curve, allowing more torque to be transferred to the wheel on the outside of the curve. The vehicle is very agile and the handling remains neutral even longer.


Source: Audi AG

I Am Audi is here for you! I will continue to showcase new content in order to be your top source for all things Audi. Thank you for visiting the site! - Scott Mitchell

Sunset Imports Sales – Audi Gains Strength!

Aug 8

AUDI AG sold 2.1 percent more vehicles worldwide last month than in July 2008. Some 85,000 customers opted for a new Audi (2008: 83,210). From January through July, the company sold approximately 551,000 vehicles – 8.1 percent less than one year earlier (2008: 599,429). As the market’s leading Premium Brand , Audi benefited from growth in China to reach a new monthly sales record there. In the United States and Western Europe, Audi’s sales progressed better than those of its competitors.
Picture Description

• Record month for Audi in China
• Growth in key Asian and European markets
• Audi is the most successful premium brand in Western Europe
• Rising market share in the United States

“In recent months we’ve bolstered our brand worldwide by investing wisely; and with our sales success in July we further increased the pressure on the competition” said Peter Schwarzenbauer, Member of the Board of Management for Marketing and Sales at AUDI AG. “Our financial data show that we are not only achieving impressive sales figures, but that our business is above all profitable; our encouraging development is long-lasting.” For the first six months of 2009, the Audi Group had just reported an operating profit of 823 million euros.

The greatest total increase in sales last month was reached by Audi in its second home market. Sales figures in China (including Hong Kong) grew by 42.5 percent in July over one year earlier to 13,399 vehicles (2008: 9,403); with 80,265 vehicles sold in China during the first seven months of 2009, year-on-year growth amounted to 14.8 percent (2008: 69,912). In the Asia-Pacific region as a whole, Audi sold around 102,500 premium vehicles from January through July (+12.7 percent; 2008: 90,924). In July alone, the brand registered a year-on-year increase of 37.1 percent (some 16,500 vehicles; 2008: 12,037). To this result, the brand’s rising sales figures in other key regional markets contributed. Growth in Australia, for example, amounted to 26.1 percent (943 vehicles; 2008: 748); in Japan, Audi registered a 7.5 percent increase (1,040 vehicles; 2008: 967), and in South Korea sales rose by 28.4 percent (565 vehicles; 2008: 440).

In its home country of Germany, AUDI AG exceeded its July 2008 figures by 0.3 percent with 23,404 vehicles sold (2008: 23,341). With 137,286 deliveries, sales figures were 5.8 percent lower over the first seven months than a year ago (2008: 145,745).
In Western Europe as a whole, Audi sold some 55,400 vehicles in July (2008: 56,785) – a decline of 2.4 percent. With this result, AUDI AG was able to further consolidate its position in the market. With approximately 357,150 vehicles sold in the region in the first seven months of 2009 (-10.9 percent; 2008: 400,922), Audi confirmed its status as Western Europe’s leading premium brand. Key growth markets in the region last month were Belgium, where 2,825 customers chose an Audi vehicle (+32.4 percent; 2008: 2,133), Austria, with 1,784 vehicles sold (+33.4 percent; 2008: 1,337), Switzerland, with 1,441 units (+6.3 percent; 2008: 1,355), and Sweden – where Audi sold 1,118 vehicles (+15.4 percent; 2008: 969).

Audi of America sold 6,407 vehicles in the United States, a year-on-year decrease of 5.8 percent (2008: 6,804) – thereby narrowing the gap versus 2008 to minus 14.6 percent for the first seven months (44,252 vehicles; 2008: 51,827). In a premium market still deep in recession, Audi posted the strongest growth among its German competitors and increased its U.S. market share by 1.4 percentage points in July to 7.6 percent. July sales were encouraging elsewhere in North America as well. Figures rose in Mexico by 13.5 percent (564 vehicles); in Canada, the brand registered year-on-year growth of 40.3 percent in July by selling 822 vehicles (2008: 586).
Source: Audi AG

I Am Audi is here for you! I will continue to showcase new content in order to be your top source for all things Audi. Thank you for visiting the site! - Scott Mitchell

Ceramic Brakes by Audi

Oct 16


There are many benefits of ceramic brakes in the automotive industry such as lighter weight, longer lasting components and superior stopping power at operating temperature. However historically they have been very difficult to manufacture “It’s not mechanical but chemical,” said Brembo’s Vavassori. “We start from powders and end up with a lightweight disc, but an expensive one.” SGL Carbon AG, of Wiesbaden, Germany, and Audi AG are trying to lower the cost of production by getting away from single batch production and going to a continuous system. When they are successful, we will see ceramic brake technology not in just performance super cars but on regular production Audi’s, greatly improving drivability and stopping performance.

I Am Audi is here for you! I will continue to showcase new content in order to be your top source for all things Audi. Thank you for visiting the site! - Scott Mitchell

Spotted: Audi AG Germany!

May 16

As if there aren’t already so many great Audi’s on the road – check out these amazing ones in this super-secret undisclosed location in Germany from my trip! (Yes, I am still writing about it!) I could literally spend hours in this staff parking lot snapping shots and talking to random people about their cars – of course, this task could be made easier if I spoke even a small amount of German, but I don’t think they even realize how cool and rare the cars they have are! Seeing an R8 on the street here is excitement enough – but check out some of the color combinations here and my excitement level is off the charts! Most of these need no explanation but what are your favorites?! I have so many pictures so I thought this could be a banner picture day – let me know what your favorites are and I will be sure to keep the pictures coming! And if I haven’t said this before; if you are ever in Germany, be sure to check out the Audi Headquarters , it is well worth the trip and if you don’t already love Audi’s, you will certainly fall in love there! Enjoy.
Audi AG Headquarters
Audi AG Headquarters
Audi AG Headquarters
Audi AG Headquarters
Audi AG Headquarters
Audi AG Headquarters
Audi AG Headquarters
Audi AG Headquarters
Audi AG Headquarters
Audi AG Headquarters
Audi AG Headquarters
Audi AG Headquarters
Audi AG Headquarters
Audi AG Headquarters
Audi AG Headquarters
Audi AG Headquarters
Audi AG Headquarters
Audi AG Headquarters
Audi AG Headquarters
Audi AG Headquarters
Audi AG Headquarters
Audi AG Headquarters

I Am Audi is here for you! I will continue to showcase new content in order to be your top source for all things Audi. Thank you for visiting the site! - Scott Mitchell

Audi A5 DTM to Brighten your Day!

Jul 18

Since those of us in the Portland area need a bit of a pick me up from all the clouds these last few days – and those of you in the middle or Eastern parts of the states probably need a break from the heat – we thought we’d share some exciting news from Audi and some sketches of an A5 that is rumored to be competing in Germany’s DTM (Deutsche Tourenwagen Masters) race series next year. By all accounts these sketches are fantastic – even though we’d love to see some actual pictures! Click on the original article below from Motortrend to find out more about it!
Audi A5 DTm
Audi A5 DTm
Audi A5 DTm

I Am Audi is here for you! I will continue to showcase new content in order to be your top source for all things Audi. Thank you for visiting the site! - Scott Mitchell

Audi Sportscar Experience – Challenge!

Sep 18

The Audi Sportscar Experience Challenge is your chance to drive various Audi models through a timed autocross course, handling and braking exercises and lapping session on Infineon Raceway . See for yourself why Audi is progressive.
Audi Sportscar Experience
This Introductory program on October 17th, 2009 at the Audi Forum Sonoma includes the following for only $149

• Drive the TTS through handling and braking exercises and a autocross challenge.
• Drive the S4, S5 and S8 on the track at Infineon Raceway.
• Ride right seat, instructor driven demonstration laps in the all new Audi R8 5.2 FSI
• Sessions start at 8:00am, 10:00am, 12:30pm and 2:00pm

Call 1-800-466-5792 to Reserve a Spot!

Register for you ASCE Program following your audi Sportscar Experience challenge and we will refund your $149. Program availability is very limited please don’t delay. You must be 21 or older to participate in this event. Please remember to wear comfortable flat soled driving shoes.
Audi Sportscar Experience

I Am Audi is here for you! I will continue to showcase new content in order to be your top source for all things Audi. Thank you for visiting the site! - Scott Mitchell

2008 In Review – Success

Jan 1

2008 was a very successful year for Audi but I also found success as in indivdual. I want to say thank you to everyone who has helped me over the past year and to all my clients who have given me the opportunity to share my passion with them. Thank you for taking the time to work with me and if I can be of any assistance feel free to give me a call or send me an email.

I Am Audi is here for you! I will continue to showcase new content in order to be your top source for all things Audi. Thank you for visiting the site! - Scott Mitchell

Audi #DayLight, We Create It.

Feb 15

It’s Friday! (As if you didn’t know!) The weekend is lurking in the back drop and we are ready for it to show itself. One thing about Audi, there is no mistaking those brilliant evil-eye headlights staring you down. No matter what is currently staring you down; Audi headlights, mountains of paperwork, a chainsaw – stare it right back because soon it will all just be another distant memory. Until Monday, we suppose. Regardless, we hope you all have a fantastic couple of days off and enjoy yourselves – we know we will!
Audi LED/></a><br />
<a href=Click here for a larger version.

I Am Audi is here for you! I will continue to showcase new content in order to be your top source for all things Audi. Thank you for visiting the site! - Scott Mitchell

“The Hills” Lauren Conrad – Audi R8

Jun 24

Perhaps the only thing better than actually owning one of these amazing vehicles… is catching pics of people that do. That might not be exactly true – but here is Lauren Conrad from the hit TV series The Hills and her lovely R8 on what appears to be yet another sunny Californian day!
The Hills Lauren Conrad Audi R8

I Am Audi is here for you! I will continue to showcase new content in order to be your top source for all things Audi. Thank you for visiting the site! - Scott Mitchell

Video: Allan McNish Reflects on Le Mans 2011

Jun 12

From Allan McNish and the admins of his Facebook fan page! “Right race fans………. its been a long, action packed, edge of the seat, emotional 24 hours of Le Mans 2011. A superb Audi victory ,this is page admins signing off for the weekend…………… Now where did I put that tube of super glue Allan asked me to get him????????? (admins)” and just like you Allan we cant wait for the 2012 Le Mans, so make sure to get some rest!

I Am Audi is here for you! I will continue to showcase new content in order to be your top source for all things Audi. Thank you for visiting the site! - Scott Mitchell

STaSIS Signature Series

Jul 24

Do you want your Audi to be quicker, handle better and sound a little more aggressive? Of course you do! STaSIS has released their tuning packages for the 2011 Audi lineup and the majority of the 2012 Audi models. Watch the video below to get an idea of what a STaSIS Signature Series package can do for a B8 Audi S4 with the 3.0T engine – the exhaust sound alone makes the package so worth while!
Audi STaSIS Signature Series

I Am Audi is here for you! I will continue to showcase new content in order to be your top source for all things Audi. Thank you for visiting the site! - Scott Mitchell

Come With Me to Germany!

May 4

Well here I am at 12:30 on Tuesday before my flight departs from Portland International Airport (PDX) – flying to Amsterdam and then Munich, Germany. I will be in Munich for 3 days and every second of it will be Audi! That is a good thing because I Am Audi and Audi Wilsonville loves nothing more then to eat, sleep and dream the Audi Brand! This is a picture of me before flying out – I will of course be posting, tweeting and updating my status on Facebook from abroad so make sure to keep up. When I land back in Portland I will make sure to share a very tired and jet-lagged picture – I can’t wait to see the difference!
Scott Mitchell

I Am Audi is here for you! I will continue to showcase new content in order to be your top source for all things Audi. Thank you for visiting the site! - Scott Mitchell

2011 First Promotional Taste Of The Audi A8L W12

May 27

The promotional video provided by Audi shows the Audi in its entirety. The video allows the viewer to see the interior up close and personal as the camera zooms in. The Audi A8L W12 has a longer wheelbase with an extra 130mm of legroom which is clearly illustrated as the gentleman in the video stretches out his long legs in the back seat. Of course, we know how well Audi does with its videos considering the mini-series they have created with Justin Timberlake and Dania Ramirez which stars their newest hatchback, the Audi A1.

Back to this Audi. The Audi A8 L W12 uses a twelve cylinder engine that consists of four rows of three cylinders with a 15-degree included angle between the two offset rows of cylinders in each broad cylinder block. The engine is primed to deliver 500 hp and 460.98 lb-ft of torque at 3,250 rpm. The result is a sprint from 0 to 60 mph in 4.9 seconds, while top speed remains limited to 155 mph.



Source: Top Speed

I Am Audi is here for you! I will continue to showcase new content in order to be your top source for all things Audi. Thank you for visiting the site! - Scott Mitchell

Audi Light Designer André Georgi // A1 headlights

Jan 21

Light designer André Georgi describes what went into the development and design of the new Audi A1 headlights. Amazing something seemingly as simple as a headlights has so much life in it, the headlight can really tell the story of the car.

I Am Audi is here for you! I will continue to showcase new content in order to be your top source for all things Audi. Thank you for visiting the site! - Scott Mitchell

2010 Audi S4 – Portland Audi First!

Aug 31

I have heard it said that the new B8 (2010 +) S4 is understated and resembles the look of the 2009 S-Line A4. I agree with the latter part of this statement, however I can not disagree more with the initial part. The new 2010 S4 is bold and the body truly comes to life when you understand what kind technology is under the surface; in short I think it is perfectly executed. With the new design you not only get a great looking Audi you also get the advantage of the Audi MLP (Modular Longitudinal Platform) that creates that perfect balance of extremely functional Quattro sedan that is very fun to drive. Unless you have had the privilege to drive the S4 from back in the day to the Bi-Turbo V6 and back to the heavy V8, you could really not know how great the new S4 handles. As far as design, Audi is not BMW and it is not Mercedes or any other manufacturer. Our design stays true and functional and the look is “Audi”. As far a driving impressions, they are to come. I wanted to share pictures for now and clear the air a bit on the look and true versatility of the new 2010 Audi S4. However I have heard the 2010 S4 is very quick! I will keep you all posted on personal impressions and feedback from others who have put the 2010 S4 through its paces. As always thank you all for keeping up with I Am Audi and if you have any question please “Contact Me Here”.
2010 Audi S4
2010 Audi S4
2010 Audi S4
2010 Audi S4
2010 Audi S4
2010 Audi S4
2010 Audi S4
2010 Audi S4
2010 Audi S4
2010 Audi S4
2010 Audi S4
2010 Audi S4
2010 Audi S4
2010 Audi S4
2010 Audi S4
2010 Audi S4
2010 Audi S4
2010 Audi S4
2010 Audi S4
2010 Audi S4
2010 Audi S4
2010 Audi S4
2010 Audi S4
2010 Audi S4
2010 Audi S4
2010 Audi S4
2010 Audi S4
2010 Audi S4
2010 Audi S4
2010 Audi S4
2010 Audi S4
2010 Audi S4
2010 Audi S4
2010 Audi S4
2010 Audi S4
2010 Audi S4
2010 Audi S4

I Am Audi is here for you! I will continue to showcase new content in order to be your top source for all things Audi. Thank you for visiting the site! - Scott Mitchell

Audi Red Supercharged Badge & Carbon Fiber Supercharged Badge

Jan 28

The Audi Q7, S4 and A6 are all available with the supercharged V6T engine and either have the V6T badge or the Supercharged Badge on the front fenders. Depending on the color of car you have you might want to exchange that badge with an alternative OEM Audi badge to make it look just a little sharper – both badges are currently available if you are interested, so let me know and I can have them priced and shipped out to you.
Audi Supercharged Badge
Audi Supercharged Badge
Audi Supercharged Badge
Audi Supercharged Badge
Audi Supercharged Badge

I Am Audi is here for you! I will continue to showcase new content in order to be your top source for all things Audi. Thank you for visiting the site! - Scott Mitchell

LA Auto Show Opens Today – Happy Friday!!

Nov 18

The LA Auto Show opens its doors today and we wish we were there!!! Pretty much any excuse to take a break from the rain we’ve had here in Portland would be great – but a car excuse… even better!! If anyone happens to be attending we would love to see your pictures so feel free to send them our way! In the meantime here is some info on the 2013 Audi A6 that was unveiled their during their pre-opening shows (Thank you Antuan!!) One thing is for sure – Audi never disappoints! Enjoy and have a great weekend!!!
Audi S7

I Am Audi is here for you! I will continue to showcase new content in order to be your top source for all things Audi. Thank you for visiting the site! - Scott Mitchell

Audi Exclusive Gold R8

Aug 1

And it continues with more rad Audi’s from Ingolstadt!!! Well I can’t say I love the gold with what my wife calls a “yellow” interior, but I always love to see new styles and color combinations. The big question I have is “why don’t we have these sport seats Sport Seats in North America!?” Of course I know its due to the side airbags, but the look is so nice and suits the R8 and RS cars so nicely; they are perfect! Let me know what you think of this color combination or what you would change…
Audi Exclusive Gold R8
Audi Exclusive Gold R8
Audi Exclusive Gold R8
Audi Exclusive Gold R8

I Am Audi is here for you! I will continue to showcase new content in order to be your top source for all things Audi. Thank you for visiting the site! - Scott Mitchell

Audi Launches Mobile App

Oct 3

Earlier today Motor Authority reported: Audi is making it easier for smartphone users and owners of other portable devices with wireless capability by launching a whole new range of mobile experiences, particularly for those in the U.S. The strategy began with the recent re-launch of the automaker’s U.S. based mobile website, m.audiusa.com. which now includes downloadable product apps, interactive banner ads, and dealer locators. With this new functionality, existing Audi owners also can use the site to make lease payments or schedule maintenance visits. One example of the new features is an interactive iPad application for the A6, A7, and A8 models, which users can download now from the Apple iTunes Store. For more information on Audi’s latest mobile features, head to m.audiusa.com or download the new Audi apps.
Audi Mobile App

I Am Audi is here for you! I will continue to showcase new content in order to be your top source for all things Audi. Thank you for visiting the site! - Scott Mitchell

Where would you go, what would you tow?

Aug 8

Like many people, when we at I Am Audi look at a car we imagine going on a road trip and how that car would do on a long drive. We typically consider Audi and how it would handle, the comfort, fuel economy and fun factor but today we added something new to the equation. If you had a brand new Q5 with Tow Package what would you tow? This new additive changed a lot of factors including the ultimate destination of the trip. So our Monday question for everyone is – “Where would you go and what would you tow?” if you had a brand new Audi Q5 with tow package and money was no object.
2012 Audi Q5 S-Line
2012 Audi Q5 S-Line

I Am Audi is here for you! I will continue to showcase new content in order to be your top source for all things Audi. Thank you for visiting the site! - Scott Mitchell

Audi President Johan de Nysschen + Me

Nov 25

This was a very proud time in my life. Meeting the President of Audi America, Johan de Nysschen was a special moment for me for many reasons. When Johan spoke about Audi or the future of the Brand he did it with real conviction and integrity, he spoke in a way that showed he really believed in all of our efforts. When Johan and I spoke he listened and was attentive and at the same time provided feedback on everything going on at a dealer level. However I think what I really like about this picture is that Johan is smiling, to me that is rad. If the president of Audi ever sees this picture I am sure he will say “I don’t remember any of that” that’s alright though because if he see’s this picture it means he was on I Am Audi and that is a huge Win!!! P.S. Johan if you find your way here please leave a comment, my friends will never believe me.
Audi President Johan de Nysschen

I Am Audi is here for you! I will continue to showcase new content in order to be your top source for all things Audi. Thank you for visiting the site! - Scott Mitchell

Supercharged V10 Audi R8 Spyder, Ya that would be tight!

Oct 5

From Team Speed Forum “We just finished work on a 2011 Audi R8 V10 that received the Stasis Challenge Extreme kit. The kit consists of the supercharger, exhaust, sport springs, rear sway bar, and 20″ wheels. We also had the car wrapped in matte black vinyl by Skinzwraps from Dallas, TX.” pretty awesome Audi build, two thumbs up for the final product.
Supercharged Audi R8
Supercharged Audi R8
Supercharged Audi R8
Supercharged Audi R8
Supercharged Audi R8
Supercharged Audi R8
Supercharged Audi R8
Supercharged Audi R8
Supercharged Audi R8
Supercharged Audi R8
Supercharged Audi R8
Supercharged Audi R8
Supercharged Audi R8
Supercharged Audi R8
Supercharged Audi R8
Supercharged Audi R8
Supercharged Audi R8
Supercharged Audi R8
Supercharged Audi R8
Supercharged Audi R8
Supercharged Audi R8
Supercharged Audi R8
Supercharged Audi R8
Supercharged Audi R8
Supercharged Audi R8

I Am Audi is here for you! I will continue to showcase new content in order to be your top source for all things Audi. Thank you for visiting the site! - Scott Mitchell

Audi in Hollywood

Feb 21

It should be pretty clear by now how much we love pictures. I mean, we definitely love Audi pictures, but we really aren’t picky. We simply enjoy the fact that at any given time the world wide web can provide us with a never ending stream of amazing pictures that people have captured and that certainly keeps it interesting. Of course, this one happens to have an Audi in it, not surprising; but we just love the way that no matter what angle or color or reason behind a picture – an Audi always makes it that much better! After all, without the S5 in it, this would just be a regular old Hollywood sign picture with a white van in the forefront! Enjoy.
Audi in Hollywood

I Am Audi is here for you! I will continue to showcase new content in order to be your top source for all things Audi. Thank you for visiting the site! - Scott Mitchell

Audi Q5

Dec 18

The New for 2009 Q5 will be Audi’s first cross over sport utility. The Audi Q5 will combine the sporty dynamic of a sedan and the versatility of a utility vehicle. Being offered at first with a potent and fuel efficient 3.2L FSI engine, Quattro all-wheel drive and a multi-functional interior. This on and off road vehicle is loaded with technology without ever sacrificing comfort and drivabiliy. The new Q5 is perfect for anyone who needs functionality without sacrificing fun. I should also mention, even before being releaed into the market, the Q5 has won the Golden Steering Wheel Award. The Q5 will be available the first quarter of 2009 for pre-orders or for more information feel free to “Contact Me Here” and I will get back to you.

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Picture Description
Picture Description
Picture Description
Picture Description

I took these photographs in order to provide the best example of the 2009 Audi Q5. I will continue to showcase original content in order to be your top source for Portland Audi.

I Am Audi is here for you! I will continue to showcase new content in order to be your top source for all things Audi. Thank you for visiting the site! - Scott Mitchell

Audi Girls + You

Feb 20

I Am Audi decided to feature the Audi Girls series a few months back after the Paris Auto Show ; due to the demand we will continue! We knew girls and cars go hand in hand but had no idea how much the guys really loved the girls and how much the girls really like the cars. The culture surrounding the automotive lifestyle is one that really can’t be explained but continues to bring joy to the people immersed in it. Have a great week everyone, and smile Portland Audi owners, Summer is just around the corner!
Audi Girls

I Am Audi is here for you! I will continue to showcase new content in order to be your top source for all things Audi. Thank you for visiting the site! - Scott Mitchell

Sandra Bullock Audi A6 Avant

Mar 29

We noticed this morning that our friends over at the blog quattroholic have published a story about Sandra Bullock and Jesse James’ A6 Avant. They printed photos of Bullock refueling their current black 3.0T and included links to more shot of James dropping the kids off at school with the car. The latter shots show the car’s been slightly modified at least with wheels.
Sandra Bullock Audi A6 Avant
Seeing the photos got us to thinking. This isn’t the first time we’ve seen Jesse James with an Audi A6 Avant. The photo above was shot at SEMA 2005 when James displayed an even more modified Audi A6 Avant in that show’s expansive wheel and tire hall. Since then it appears he’s gone for a more usable ride height on his car and sans bike rack for his chopper bike.
Sandra Bullock Audi A6 Avant
Sandra Bullock Audi A6 Avant
Source: Fourtitude

I Am Audi is here for you! I will continue to showcase new content in order to be your top source for all things Audi. Thank you for visiting the site! - Scott Mitchell

Audi iPhone: Everything In The Palm Of Your Hand!

Jan 20

If you happen to take part in an auto show this year that involves Audi – you will notice something very different from everyone else. Audi has teamed up with Digital Collateral , a technology company with a very unique platform, that enables customers to have all the information of various models sent right to their cell phone or computer with the use of a scanned bar code. Audi launched this program at the North American International Auto Show in Detroit this week.

The initiative is expected to reduce the use of paper and printed materials up to 90% this season alone. Customers will like it because the information is clearly handy as we all almost always on our cell phones these days! But also because there is no preregistration required and the service is complimentary. Fear not if you don’t have a smart phone either – the platform can be used by anyone who can send a text message from their phone. “Audi has always sought to deliver a superior experience through superior technology. Digital Collateral’s software allows us to reach more consumers more efficiently, while simultaneously reducing the costs and environmental impact associated with delivering the information our customers want,” said Scott Keogh, Chief Marketing Officer, Audi of America. Audi is always aimed at delivering an exceptional experience as well as being extremely eco-conscious – looks like they have attained both with this latest venture. Read the article Here at PRnewswire for more detailed information on the launch and where you can expect to find it. Enjoy!
Audi iPod & iPad

I Am Audi is here for you! I will continue to showcase new content in order to be your top source for all things Audi. Thank you for visiting the site! - Scott Mitchell

Scott Keogh Creating the Audi Culture

Jun 13

With such an incredible team of players at Audi such as Mark Del Rosso, Johan de Nysschen and Scott Keogh it is no wonder that Audi is having the success that it is today. It’s easy to measure the success of Audi if you gauge it solely on car sales, but there is so much more to it than that. Audi has had, what I consider, more profound success in the past six months than in any time in the last decade, and from what I see there is no signs of slowing. As recent as this weekend with the 10th win at Le Mans, with all the cards stacked against Audi, the team managed to pull it together and bring home the win! It seems like everywhere within the company, no matter racing and development, sales and service, or any other facet, brand awareness at an all time high and Audi continues to have a social media reputation that is nearly unmatched. The question is: to who do we owe all this success to? Of course it’s a team effort – but I believe that the culture of Audi has been created by Scott Keogh whose vision and insight into the brand has served Audi so very well. Scott joined Audi the first week of June in 2006 so this year marks his 5th year with the company – Congratulations on 5 years Scott!! We hope to see Audi continue to progress as it has been this last five years and we have no doubt it will with the expertise of such a great group behind it and Scott Keogh as the Chief Marketing Officer producing great opportunities for Audi to grow and thrive in the ever changing world of the automotive industry. Keep up the great work Scott!!!
Scott Keogh Audi

I Am Audi is here for you! I will continue to showcase new content in order to be your top source for all things Audi. Thank you for visiting the site! - Scott Mitchell

1. Performance

Every part in the machine counts.

With our vehicles being developed from the ground up around the world famous & award winning Quattro All-wheel drive, it is no wonder we are the leader in performance.

With countless victories and developments in Le Mans, Rally racing, Pikes Peak, and touring car championships, we build the most competitive All-wheel drive cars in the world. If you are looking for that unfair advantage, welcome to Audi, you have found it.

2. Safety

Why die, when you can live?

Brought to you by the company that pioneered safety standards and crash testing almost 100 years ago, with Audi there is no compromise in safety.

Available with technical advancements such as side guard head protection, Side Assist, adaptive headlights, three point safety belts and many other award winning safety systems as well as L.E.D lighting.

3. Design

Everyone wants to look good right?

Bold dynamic lines with moving surfaces, coupe like design and an aggressive stance on the road whether moving or standing still.

Audi has set itself apart from the rest of the industry with driver oriented cockpits and the leader of interior craftsmanship, materials and fit and finish. Keep in mind our extensive use of aluminum, space frame technology and low center of gravity give you that true Audi experience inside and out.

4. Versatility

Sometimes abundance is not enough.

If you want it, Audi has it. And if you have heard of it, it is most likely an option. Audi builds the most versatile cars in the world. Four door sedan or sport back, Coupe or Sport utility vehicle, big or small, front wheel drive or Quattro, gas fuel or diesel - and you still have to pick a color.

We build vehicles that will truly win races and pick up the groceries on the way home. If you let an Audi tell you it's story, it will never disappoint or disconnect you from the experience.

5. Value

Yes, fair value exchange does exist.

Whether you go with a new Audi and get a 4-year 50k mile warranty, or the certified pre-owned Audi with the most comprehensive 300 + point inspection and up to 6 years, 100k miles, you will not only get the best car on the market,
you will gain piece of mind!

And really, you can't put a price on that.