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Thursday, August 17th 2017

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Audi Google Earth GPS Demo

Jan 14

Audi and Google combined in the next generation Audi MMI (Multi Media Interface). With Google map capabilities and the ability to check your stocks from the comfort of your Audi, this is the future. Audi has paved the way with many innovations the new MMI Plus is just another milestone.



I Am Audi is here for you! I will continue to showcase new content in order to be your top source for all things Audi. Thank you for visiting the site! - Scott Mitchell

Audi Burnout and Drift Video

Apr 20

I was searching for great car videos and pictures of Audi’s last night like I do on most Mondays and decided to look up Audi’s drifting and burnouts. Not usually the type of videos I search for, I typically try to stick to more “educational” stuff but this picture got me searching for footage. While I searched I found that quattroholic had done a nice write up and fourtitude had this great 5 minute video I had to post. Enjoy this and on a side note if anyone has any information on the autonomous TTS from Stanford I would love to hear about it.
Audi Drift Burnout

I Am Audi is here for you! I will continue to showcase new content in order to be your top source for all things Audi. Thank you for visiting the site! - Scott Mitchell

Audi R8 Exhaust // “The Devil is in the details”

Oct 29

Quoting one of my longtime readers and good friends, Mr. Diggles “The Devil is in the details” and how right he is. We anxiously anticipated the 4.2L V8 R8 and we loved it, then of course we got the 5.2L V10 R8 and it has stayed true with its design. Audi does such an amazing job when it comes to the fine details, they don’t stop with perfection. If you were not an Audi aficionado you would probably not be able to distinguish the V8 R8 from the V10 R8, don’t feel bad, other then the badge they are very similar. One of the easiest ways, besides the wheels and side blade to differentiate the two R8’s are the exhaust pipes. On the V8 R8 you will have a quad exhaust system with side by side tips, on the V10 R8 you will have 2 single oval pipes; the oval pipes are synonymous with Audi performance.
V10 5.2L R8 Exhaust Tip
V8 4.2L R8 Exhaust Tip

I Am Audi is here for you! I will continue to showcase new content in order to be your top source for all things Audi. Thank you for visiting the site! - Scott Mitchell

A Taste Of Spring In Portland Oregon

Mar 4

It was a gorgeous sunny afternoon this Monday in Portland, Oregon. We decided to enjoy the first taste of Spring with a cup of coffee and our dog Guinness, who loves to lounge around in the sun. He generally starts out by watching the various people go by, but before long we can see his eyes start to get heavy and he dozes off in the heat of the sun.

Guinness in the Sun

It’s pretty amazing what you can see when you stop for a few minutes. Usually we are in such a rush that we walk by the same things day after day and never really see anything… we were sitting on these!
Bricks in Pioneer Square

Guinness, as much as he loves the sun, has a pretty short attention span and was ready to go. He has a pretty distict way of letting us know when he wants something… he will just go and get it. In this case, he just started to head home. Jumped off the ledge soon after this and marched on as though he knew exactly where he was going. He probably does.
Guinness In Pioneer Courthouse Square

In a few short months Pioneer Square will be filled with people all hovered over the numerous chess boards laid in the stones we were sitting by. It is a great sight and really makes me feel like summer has arrived. If you have a chance on a sunny day, grab a coffee and spend a few minutes to really take it all in. It’s well worth it!
Chess Piece

Also, if you have a dog or are just looking for a great place to show off some pictures of your four-legged friends, check out PDX Dog . This is a great website, especially for dog-lovers!

I Am Audi is here for you! I will continue to showcase new content in order to be your top source for all things Audi. Thank you for visiting the site! - Scott Mitchell

Audi: ‘The future is apps’

May 20

Audis will have computer-style dashboards and be able to download iPhone -style software applications before the end of the decade, according to the firm’s sales and marketing boss, Peter Schwarzenbauer. Schwarzenbauer also raised the possibility that owners will be able to “download heated seats” as part of plans to allow buyers to upgrade the specification of their car once it has left the factory. A number of Audi models will get in-car wireless internet access from this year, as the company’s cars start to become ‘learning machines’ that are able to make greater use of live information and predictive behavior.

Schwarzenbauer suggested to Autocar that in the near future his company’s vehicles will ‘remember’ that a driver makes particular journeys on certain days, automatically selecting the correct sat-nav guidance and even making pre-emptive checks on traffic information before the driver has started the journey. Any move to downloadable software packages would be accompanied by a completely new concept in dashboard and switchgear design. Schwarzenbauer’s suggestion that owners could “download heated seats” means that the hardware (such as the heating elements) would have to be pre-installed at the factory and would be only be ‘made live’ by downloading a paid-for software package to the car.

The newly activated heated seats would then be controlled by multi-function, touch-sensitive switchgear similar to the touch pad introduced on the new Audi A8. Other downloadable software packages could include a wide range of sat-nav packages, electronic chassis controls and hi-fi upgrades. Pre-installing hardware at the factory would also help Audi’s production system become more flexible. Currently the company takes 12 weeks to build a car to order. In future the factory could make stock cars that have their exact specifications tweaked via software downloads by the dealer at the point of sale.
Audi Download Apps

Source: Auto Car

I Am Audi is here for you! I will continue to showcase new content in order to be your top source for all things Audi. Thank you for visiting the site! - Scott Mitchell

The New Audi Allroad – Maybe One Day???

Sep 1

North America need not apply, sorry. The new B8 2010 Allroad B8 2010 Allroad (2009 + A4 Body Style) unfortunately at this time has no plans to come state side. However, we can all take design queues from its beautiful look. Car And Driver was lucky enough to get their hands on the 2.0T version of the 2010 Allroad and had a lot of great things to say. If we ever did see the new Allroad it would most likely be the gas version and not diesel variant (so sad!) Well I will leave it at that and we can all just look and wish! Thanks again for visiting.

I Am Audi is here for you! I will continue to showcase new content in order to be your top source for all things Audi. Thank you for visiting the site! - Scott Mitchell

Audi | MMI Navigation plus Destination Input

Dec 20

Audi | MMI Navigation plus Destination Input



Audi | MMI Navigation plus Destination Input on Vimeo.

I Am Audi is here for you! I will continue to showcase new content in order to be your top source for all things Audi. Thank you for visiting the site! - Scott Mitchell

Etron – Audi Electric Car

Dec 28

Audi has introduced an electric car! Alright now that the excitement has subsided next year if 100 are built worldwide I would be surprised. An immense amount of research and development have went into the new Audi Etron and every button and innovation on this pre-production car work. The best part about the new Audi Etron is the zero emissions and 500 + foot pounds of torque that it is capable of. As more information is released and production cars are built I make sure to share what I here.
Audi Etron Electric Car
Audi Etron Electric Car
Audi Etron Electric Car
Audi Etron Electric Car
Audi Etron Electric Car
Audi Etron Electric Car
Audi Etron Electric Car
Audi Etron Electric Car
Audi Etron Electric Car
Audi Etron Electric Car
Audi Etron Electric Car

I Am Audi is here for you! I will continue to showcase new content in order to be your top source for all things Audi. Thank you for visiting the site! - Scott Mitchell

Audi Sportscar Experience – Audi USA Facebook

Dec 17

Audi USA posted this on their Facebook page and it brought back some amazing memories of when my wife and I went down to the Infineon raceway in Clifornia to race around the track in V10 Audi R8’s! “With the holidays fast approaching, there are only 9 shopping days left to add the Audi Sportscar Experience to your wish list this season.” Audi also put together this interactive social video player with clips from the Audi Sportscar Experience , check it out here: Audi R8 Sportscar Experience. Guys make sure to get the Audi Sportscar Experience for that special someone in your life, trust me they will love it!!!
Audi Sportscar Experience

I Am Audi is here for you! I will continue to showcase new content in order to be your top source for all things Audi. Thank you for visiting the site! - Scott Mitchell

Audi: Iron Man 2 World Premiere

May 17

The car wore California license plate “Stark 11” after the name of the main character, and wears the same plate in film, as Stark lives in a mythical Malibu mansion.

If you enjoyed the first Iron Man, you’ll enjoy this one too. There’s some good car play in there, and it’s fun watching tough guy Rourke scythe apart a Phantom during a slightly over the top Monaco Historic Grand Prix F1 race. Besides the Audi , I’d happily take Stark’s Ford Flathead-powered rod. For the entire article go to Motor Trends Blog and read all about the red carpet premier.

I Am Audi is here for you! I will continue to showcase new content in order to be your top source for all things Audi. Thank you for visiting the site! - Scott Mitchell

Audi RS5 Looking Strong

Oct 12

Its so nice waking up to an email from someone who took the time to send in pictures of their Audi; it doesn’t hurt that the pictures are of an Audi RS5 either! A group of the top Audi Websites and journalists were invited out by Audi to drive the Audi RS5 in The Snow and for some reason these pictures reminded me of that. Thank you for the pictures – we are very excited to get the RS5 in the United States next year!!
Audi RS5 Headlight
Audi RS5 Exhaust
Audi RS5 Brakes
Audi RS5 Engine

I Am Audi is here for you! I will continue to showcase new content in order to be your top source for all things Audi. Thank you for visiting the site! - Scott Mitchell

2010 Audi S5 Cabriolet // Topless Never Looked So Good…

Nov 4

Well almost never! The 2010 Audi S5 Cabriolet (convertible) is not readily available in the United States but I am lucky enough to have some great friends up in Vancouver British Columbia (Thanks Michael) to share with. The Audi S5 will be our performance cabriolet until the R8 Spider arrives. One of the only companies that does a convertible Quattro (all wheel drive) sports car. You can do anything with this car, whether in the heat of the summer with the top down, or the cold of the winter going up to the mountain, you are in good hands. Sunset Imports will be one of the first to have the Audi S5 Cabriolet in Portland to see in person.
Audi S5 Cabriolet Convertible
Audi S5 Cabriolet Convertible
Audi S5 Cabriolet Convertible
Audi S5 Cabriolet Convertible
Audi S5 Cabriolet Convertible
Audi S5 Cabriolet Convertible
Audi S5 Cabriolet Convertible
Audi S5 Cabriolet Convertible
Audi S5 Cabriolet Convertible
Audi S5 Cabriolet Convertible
Audi S5 Cabriolet Convertible
Audi S5 Cabriolet Convertible
Audi S5 Cabriolet Convertible
Audi S5 Cabriolet Convertible
Audi S5 Cabriolet Convertible
Audi S5 Cabriolet Convertible

I Am Audi is here for you! I will continue to showcase new content in order to be your top source for all things Audi. Thank you for visiting the site! - Scott Mitchell

Audi A1 – Secret Test Drive

Aug 5

Everyone knows how much I love the Audi A1 and of course how much I am bothered by the fact that we will likely never see it in the US – but I have to say that now that I have seen it, in person; sat in it and even go as far as saying – bonded with it – I am even more disgruntled when I find great videos like this of people enjoying the A1 in everyday life!!! Sure – they aren’t everywhere yet, but once you see how many great small and compact cars there are like this in Europe, it is no wonder that this latest Audi is going to steal the show!
Enjoy this video of a “secret” test drive of the A1!

I Am Audi is here for you! I will continue to showcase new content in order to be your top source for all things Audi. Thank you for visiting the site! - Scott Mitchell

Audi Q7 Diesel – TDI Quattro

Feb 11

“Are we Getting Diesel?” I have been asked this question more times then I can count and now we have an answer. The Q7 has been introduced with the potent 3.0L V6 TDI engine and it will be available in the United States very shortly. And for everyone asking “Why the Q7?” I have that answer too; because anticipated in late Fall 2009 the A3 will be here in diesel as well. So there you have it, whether you need a Sport Utility Vehicle with an estimated average 25 MPG or a ultra fuel efficient diesel A3, you have a choice; or you could always just get one of each!
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I took these photographs in order to provide the best example of the 2009 Audi Q7 Diesel. I will continue to showcase original content in order to be your top source for Portland Audi.

I Am Audi is here for you! I will continue to showcase new content in order to be your top source for all things Audi. Thank you for visiting the site! - Scott Mitchell

Audi Store – Audi Park Ave. New York

Apr 28

Today we’re checking out our friends from the East Coast thanks to a picture captured by a passer-by in New York! This may very well just be New York Week since we have mentioned it so many times – but really, whats not to love about The Big Apple?! This is the face of the Park Avenue Audi Store in Manhattan. For all of us stuck at work today – and not in NYC, we thought we’d share. Spring in New York would be so nice, especially with a visit to this Audi haven!
New York Audi

I Am Audi is here for you! I will continue to showcase new content in order to be your top source for all things Audi. Thank you for visiting the site! - Scott Mitchell

OffRoad Package Audi Q5

Jun 14

Seeing that we can’t get the new Audi Allroad in the United States right now – but I don’t think it will be long until we do – an alternative vehicle would be an Off-Road Package Audi Q5. The Audi Q5 looks awesome as it is but when you put the Audi offroad styling package on, it gives the Q5 a more aggressive look. I have not seen a Q5 in the USA with this kit on it yet, only in Europe so if you have any more pictures of the Q5 with the offroad package please share them with us!
Offroad Package Audi Q5

I Am Audi is here for you! I will continue to showcase new content in order to be your top source for all things Audi. Thank you for visiting the site! - Scott Mitchell

Audi S8, Go Fast or Go Home

Feb 18

Well Hello Monday! We’d like to say we’re happy to see you, but that would be a lie, and we don’t much fancy liars. For a lucky few, today is an extension of your weekend, and if that is the case we are happy for you in a very quiet way, since it is not the case for us! We would very much like to jump into this waiting Audi S8 and speed off into the winds and twists of neighboring roads, and just make one very long extension to our weekend, perhaps a few weeks. Given the speed of this beauty, we think we could make it pretty much anywhere. Hope you enjoy your day today and that it’s sunny where you are.
Audi S8/></a><br />
<a href=Click here for a larger version.

I Am Audi is here for you! I will continue to showcase new content in order to be your top source for all things Audi. Thank you for visiting the site! - Scott Mitchell

A0 Monocycle: Audi’s Urban Transportation Vehicle

Aug 27

“Designer creates personal vehicle made to fit in the trunk of Audi automobiles…” Designed by Angel Sanchez Vargas, the A0 Monocycle is a project sponsored from Audi’s very own design and research center in Munich. Taking design ques from Audi’s automobiles, the A0 is a compact and lightweight all-electric personal transportation vehicle that is designed to fold and fit into the trunk of any Audi automobile. Although the A0 isn’t exactly the most innovative personal vehicle out there, the design has a lot of potential when combined with Audi’s automobiles. The idea is to give drivers maximum mobility and convenience in their urban environments. Accented day lighting adds a stylistic flare to the vehicle while automatic headlights and brake lights ensure safety during the night.
A0 Audi Monocycle
A0 Audi Monocycle
A0 Audi Monocycle
Toms Guide

I Am Audi is here for you! I will continue to showcase new content in order to be your top source for all things Audi. Thank you for visiting the site! - Scott Mitchell

2009 Audi A6

Dec 19

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2009 Audi A6 from iamaudi on Vimeo.

The 2009 Audi A6 wil have an enhanced design to compliment its performance from the 3.2L V6, 4.2L V8 or the brand new for 2009 Supercharged 3.0L V6. Each of these engine configurations has its own personality but all share efficiency and performance. With 3rd generation MMI (Multi Media Interface) you will enjoy the ease of the A6’s controls and user interface of stereo, compact disk, iPod, Sirius satelite radio and blue tooth. No matter if you get the sedan or avant the A6 will provide saftey and a great overall driving experience.

I Am Audi is here for you! I will continue to showcase new content in order to be your top source for all things Audi. Thank you for visiting the site! - Scott Mitchell

Keeping Looking Audi!

Apr 16

We don’t know what you’re looking for but we’re glad you are! Few people make looking for anything in their Audi this appealing and this is one we just wish would keep looking and looking- since we are. We know it’s Monday and that it may be too soon to start the week with this sort of thing – but the good news is that there maybe more where this came from and we know you like that! Have a great Monday. We hope we’ve given you some incentive to start it right!Enjoy and be sure to follow I Am Audi on Facebook if you want to see more pics like this!
Audi + Her
Click here for a larger version.

I Am Audi is here for you! I will continue to showcase new content in order to be your top source for all things Audi. Thank you for visiting the site! - Scott Mitchell

Audi Dynamic Steering

Oct 13


Audi’s dynamic steering is somthing that is difficult to explain so this is a video that shows it in motion. To get a proper feeling of how this system works it truely has to be experienced in person.
I have been very impressed with the steering characteristics in the Audi product in past years and the Audi Dynamic Steering just raises the bar for the future.

I Am Audi is here for you! I will continue to showcase new content in order to be your top source for all things Audi. Thank you for visiting the site! - Scott Mitchell

2011 Audi A8 – Night Vision

Apr 30

Audi is not the first to do night vision in their cars but they are the fist to advance it to this level. It looks like this group is having a good time as they test the night vision in this 2011 Audi A8. As described by Audi the option: “• Night vision assistant (optional) with thermal-imaging camera (infrared). o Shown in the driver information display, the pedestrian detection software highlights people and animals and determines if a critical situation is imminent.” I am sure we will see this option trickle down to other Audi vehicles; I am happy to see Audi getting into night vision technology.

I Am Audi is here for you! I will continue to showcase new content in order to be your top source for all things Audi. Thank you for visiting the site! - Scott Mitchell

I Am Audi – We are Back from Europe

Jul 28

Sorry everyone for my hiatus over the last few weeks, we were in Europe. We kept it pretty quiet but at the last minute we decided to travel abroad and it was amazing. Typically I would have posted from the road and took I Am Audi through France, Italy and Germany with us but I decided to “unplug” and relax. Over the next couple of weeks I will tell you all about it and share pictures from Ingolstadt , Audi Headquarters; what an amazing place. But for now I will ease into things slowly and post the world debut of the Audi A7 . Have a great end to your week everyone!

I Am Audi is here for you! I will continue to showcase new content in order to be your top source for all things Audi. Thank you for visiting the site! - Scott Mitchell

Dear Rotiform & Wheel Wh***’s…

Sep 28

No question that I Am Audi is into social media, Facebook, Twitter and of course this site – but we never forgot what got us here and why we love doing this. We have a thing for the Audi Family and the entire Volkswagen Group, but fast cars, nice wheels, hot girls and trying to get that “little” bit lower is what we always come back to.

The culture of the web has shifted dramatically towards Facebook so the idea of a great website with strong content has been lost. Remember the days of searching for what you wanted to find and visiting your favorite sites? The great news is those days are not completely gone. If you’re looking for two awesome sites make sure to visit: Rotiforms who just happen to make the sickest wheels in the industry and also Wheel Wh***’s who are all about the stance and wheel life style we all love. Below is the picture that made us think about all of this – the culture car lives on.
Wheel Whores dot com
Audi Girls
Rotiform dot com

I Am Audi is here for you! I will continue to showcase new content in order to be your top source for all things Audi. Thank you for visiting the site! - Scott Mitchell

Audi Clean Diesel – TDI Fuel Economy

Apr 17

As the Audi Mileage Marathon from New York to Los Angeles proved, Audi TDI technology offers incredible range and astounding fuel efficiency. For instance, the A3 TDI achieved an incredible 50 MPG; but make no mistake, Audi TDI offers incredible acceleration off the line or in the middle of the power band, not surprising, since the Audi TDI has won The 24 Hours of Le Mans 3 years in a row. Powerful, efficient and clean – That’s Audi TDI Technology. (Source: TDI advertisment)

A3 Clean Diesel – TDI Fuel economy – Average 44 MPG (Miles Per Gallon)
Q7 Clean Diesel – TDI Fuel Economy – Average 27 MPG (Miles Per Gallon)

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I Am Audi is here for you! I will continue to showcase new content in order to be your top source for all things Audi. Thank you for visiting the site! - Scott Mitchell

Audi S4 Alu-Optic Trim Package

Jan 4

  • Audi S4 Alu-Optic Trim Package

  • Time to separate yourself, now that you have one of the most capable sports-cars on the road (if you don’t believe me ask any automotive publication) all you have to do is put some defining trim pieces to remind the other drivers. The Audi Alu-Optic trim package is a set of supercharged badges and some very nice brushed aluminum stone guards that will complement the mirror caps very nicely.
    Audi S4 Alu-Optic Trim Package
    Audi S4 Alu-Optic Trim Package
    Audi S4 Alu-Optic Trim Package

    I Am Audi is here for you! I will continue to showcase new content in order to be your top source for all things Audi. Thank you for visiting the site! - Scott Mitchell

    Audi R15 Plus – True Craft Wins Le Mans!

    Jun 13

    Posting on a Sunday is something I have stayed away from for the past 3 years – but today is a special day. Last night I went to sleep not knowing who won the 2010 Le Mans and like Christmas morning when I woke up my wife said “guess what!!!?” We had done it. Audi won Le Mans for the ninth time and swept the podium coming in 1st, 2nd and 3rd place in what may have been the toughest victory yet. Audi’s new R15 TDI did the trick and hopefully Audi will hold its place for many years to come – but for now, lets just revel in this sweeping victory!

    I Am Audi is here for you! I will continue to showcase new content in order to be your top source for all things Audi. Thank you for visiting the site! - Scott Mitchell

    Audi quattro – The Official Story

    Dec 12

    Audi quattro could be considered the foundation of the Audi Brand. Audi has developed many drive-train advancements including front wheel drive, however quattro could be the greatest. This video is pretty great, I love at the start how it shows the back wheels kick out, we have always been headed in the right direction. If the racing industry has come as far as it has in the last 25 years I can’t wait to see what the next 25 years has to bring. Let me know what you think of this video and if you have anything to add feel free to leave a comment, I would love to hear it.

    I Am Audi is here for you! I will continue to showcase new content in order to be your top source for all things Audi. Thank you for visiting the site! - Scott Mitchell

    Audi: 40 years in America – Highlights and Lowlights

    Oct 23

    Audi: 40 years in America
    Audi is celebrating 100 years as a manufacturer and 40 years selling cars in the United States. Here are highlights and lowlights of the brand’s time in America. October 1969: Audi enters the market as the Porsche + Audi division of Volkswagen of America.
    History Of Audi
    1969: Audi Super 90 debuts in the United States.
    1970: Audi 100 debuts.
    1973: Audi Fox joins the lineup.
    1984: U.S. sales climb 49% over prior year to 71,237 units.
    1985: U.S. sales reach 74,061 cars.
    1986: “60 Minutes” program charges that Audi 5000 suffers from “unintended acceleration.”
    1989: NHTSA finds no defects in Audi 5000.
    1991: Audi of America near death as sales slid to 12,283.
    1994: U.S. comeback strategy launched.
    1996: Aluminum spaceframe Audi A8 debuts.
    1999: TT roadster/coupe debut.
    2000: Sales reach 80,372, passing level achieved in 1985, before “unintended acceleration.”
    2002: A4 sedan debuts.
    2006: First crossover, the Q7, goes on sale.
    2007: Audi U.S. sales reach record 93,506 units.
    2008: The brand’s first true sports car, the R8, debuts.
    Source: Diana T. Kurylko

    I Am Audi is here for you! I will continue to showcase new content in order to be your top source for all things Audi. Thank you for visiting the site! - Scott Mitchell

    Dream A Little Dream #WantAnR8

    Mar 23

    ‘Picture us rollin!??’- yes we will! Right on down the road and into our secured under ground parking. We love that a picture can take you away and out of the office and really anywhere you like, without ever having to do anything of the sort, since time or job requirements may not always allow. But one thing we can always count on is the ability to daydream – and that we do. We have day-dreamt ourselves, right out of the office and right into this amazing piece of Audi machinery and far, far away from our daily tasks. We dare you to do the same. Enjoy your Friday!! #WantAnR8
    #WantAnR8
    Click here for a larger version.

    I Am Audi is here for you! I will continue to showcase new content in order to be your top source for all things Audi. Thank you for visiting the site! - Scott Mitchell

    Audi Social Media has real “Klout!”

    Jun 22

    Doug Clark, General Manager, Social Media & Customer Engagement, Audi of America whom is currently using the Klout application said: “We identified Klout as a skilled partner to help us recognize and identify our Facebook fans with followings and influence, We currently have over 3,500,000 fans on Facebook and we see this as a great tool to help manage and work more directly with our fan base.”

    “Today, we’re proud to announce that we’re partnering with Involver to allow brands to provide customized experiences to their Facebook fans based on Klout Scores. Besides the number of fans, brands know surprisingly little about who those people are, their potential reach, and have little ability to message them individually. Now, with this partnership, brands can choose to give different offers, promotions, or messaging to fans based on their Klout. We’re excited to have Audi on board as our first partner on their Audi USA fan page.” said Klout – For of this article take the jump and Read On!
    Audi Facebook

    I Am Audi is here for you! I will continue to showcase new content in order to be your top source for all things Audi. Thank you for visiting the site! - Scott Mitchell

    Audi #WantAnR8 GT Roaming the Countryside

    Jan 8

    Good Morning Everyone! Since there is a considerable amount of rain here this morning
    in lovely Portland, OR, we thought we’d share this pic of this bad ass Audi R8 GT roaming the countryside somewhere in Europe. We have a hunch this machine is getting ready to tear up the road somewhere, and we are pretty fine with that. In fact, we can’t think of a better way to spend a day in an R8, unless of course, we were the ones behind the wheel. Enjoy your day!
    Audi R8 GT/></a><br />
<a href=Click here for a larger version.

    I Am Audi is here for you! I will continue to showcase new content in order to be your top source for all things Audi. Thank you for visiting the site! - Scott Mitchell

    Video: Audi at Design Miami

    Dec 23

    This video has a real disco vibe to it – the music gives it that funky edge that you expect from the Miami scene. Audi knows design and is typically involved in the art and design shows around the world, and the 2010 Design Miami was no exception. Audi + design + Miami – you know this was an amazing event, watch the video for your self and see were inspiration for these beautiful pieces of art comes from.
    Audi A7 Portland

    I Am Audi is here for you! I will continue to showcase new content in order to be your top source for all things Audi. Thank you for visiting the site! - Scott Mitchell

    Audi R8 V8 vs: Audi R8 V10 (Exclusive Velvet Purple!)

    Jun 8

    I can’t believe how lucky I am to have such good friends. Last year my wife I went to the Audi Sportscar Experience and we met a great guy who just loved his V8 R8 and was waiting for his new V10 R8. Of course we kept in contact and when he told me he had decided on Velvet Purple, an Audi Exclusive I got excited. Here we are and the Velvet Purple Exclusive R8 V10 has arrived and I have a comparison article between his previous V8 R8 and the new V10… Enjoy!

    A comparison of a 2008 R8 V8 (6MT) vs. a 2010 R8 V10 (R-Tronic)

    I entered the R8 fold back in February of 2008 when I was fortunate enough to find a Phantom Black manual transmission R8. I had just spent a day at Infineon Raceway at a intro to the Audi Sportscar Experience. It was my very first track experience and was totally bitten by the bug.

    From there, I attended several more sessions at Infineon Infineon all driving the V8 version. The V8 was certainly what you would call a “hero car.” The car seemed so well balanced that it made you a better driver. About the only complaint I had (and complaint is a strong word here) is that it felt like it needed a little more power in certain situations – like exiting some corners where you have a longer straight ahead. Part of this problem went away when we were given the chance to drive the cars with the first level of traction contro (ASR) turned off. Suddenly the car could get a little sideways, and the throttle wouldn’t cut back as much when the car thought you were out of control. The electronics would still make sure you don’t get totally in trouble, but it really seemed to open up the car.

    Fast forward 2 years and now the V10 version is out. When I first learned this version was coming, I really didn’t think I would be interested. The V8 has more than enough power for an around-town car, and for the occasional track use, still perfectly adequate. And without too many other changes, I was hoping I wouldn’t have to have the new version. No such luck.

    Back to Infineon we went, as the new V10 fleet had just arrived. Immediately the car sounded quite different. Much more formula-car sound compared to the deeper rumble of the V8. Our day started with an exercise “anatomy of a curve.” Now I had done this exercise a multiple of times in the V8, so I figured I knew what I was doing. The initial acceleration of the V10 was instantly noticeably more than the V8 and upon accelerating out of the apex, I nearly spun the car out as the power is significantly more than what I was used to in the V8. Wow, what a difference. It became very apparent that the V10 is a completely different setup than the V8 – in a very good way. Went home, called the dealer – time to order a new car!

    So, the power is a major difference as well as the suspension/electronics. I am convinced that the level of electronic intrusiveness in the V10 is less than in the V8. When driving with the full electronics on in the V10 it seems to give the freedom that the V8 did with the first level turned off. Now this makes the V10 a car you need to give a little more respect to as it can get away from you. Take the electronics off and you need to give it even more respect. In day-day driving, it still retains all the civility that the V8 did. It’s still a comfortable car to drive around town, on a long drive, or on the track.

    As far as the transmission goes, there has obviously been much debate on the R-tronic vs. the manual. Many have their own personal preferences and both transmissions are great. I will say that the 2010 V10 R-tronic is MUCH smoother than the early versions of the R-tronics I drove in the V8’s. For me, I am absolutely happy having gone to the R-tronic for my V10. It gives me the option for being lazy when driving in traffic and the quick shifting options for track or spirited driving.

    All in all, the V10 is a great enhancement to an already incredible car. Both engine versions are a blast to own and drive.

    Exclusive Purple Audi R8
    Exclusive Purple Audi R8
    Exclusive Purple Audi R8
    Exclusive Purple Audi R8
    Exclusive Purple Audi R8
    Exclusive Purple Audi R8
    Exclusive Purple Audi R8

    Continue reading “Audi R8 V8 vs: Audi R8 V10 (Exclusive Velvet Purple!)”

    I Am Audi is here for you! I will continue to showcase new content in order to be your top source for all things Audi. Thank you for visiting the site! - Scott Mitchell

    Audi TDI Diesel Q5

    Jun 7

    Jeff – this one is for you!!! Because we know how much you love Audi Diesel – like the A3, and are especially fond of the demand for the Audi Q5 with a diesel power-plant, we are here to say; don’t lose hope. Though the Q5 is only available in the USA and Canada with the 3.2L V6 and the 2.0T gasoline engines, in other parts of the world they are enjoying the fruits of diesel fuel in the hugely popular Q5!!! Enjoy and we hope this makes your day:)
    V10 R8 Spyder

    I Am Audi is here for you! I will continue to showcase new content in order to be your top source for all things Audi. Thank you for visiting the site! - Scott Mitchell

    The Audi A1 Goes Everywhere… Except The US!

    Aug 25

    Well as far as I am concerned the answer here is simple – Yes, the Audi A1 should come to the US. In response to its appeal all over the world, Audi is ramping up its production of the new hatchback and accommodating for the jump it plans to see in sales from this new addition to the Audi lineup.

    The new Audi is fetching all sorts of popularity and will be available in Europe on August 27 of this year and then throughout many other countries in the next year. Even China will see the A1 possibly in 2011, but the US will never see this version and it is uncertain if the A1 will ever be available here. I am a huge fan of this sporty machine and will continue to hold out that one day Audi may come around on their decision to leave us out!
    In the meantime, here of some pics of the A1 as well as some additional information on production and time lines. Enjoy!

    Audi A1

    Initially, Audi planned on keeping its new A1 compact a European exclusive. However, after unexpected interest around the world, the company’s diminutive hatchback will now go global, but unfortunately there are no plans to bring it to the U.S.
    The news of the Audi A1 sales expansion comes from Peter Schwarzenbauer, Audi’s head of marketing and sales. Schwarzenbauer told Bloomberg that A1 sales will be expanded to global markets in 2011, with the exception of the U.S. and China. He added that the compact hatchback will be introduced in China sometime after 2011, but won’t make it to the U.S. until its second generation, “at the earliest.”

    In order to cope with the increased markets, Audi is ramping up production of the A1. According to Schwarzenbauer, Audi is increasing A1 production at its Brussels, Belgium, assembly plant by 20 percent. This will bring total A1 production to at least 120,000 units annually, as Audi initially pledged to build 100,000 A1s per year.

    Audi introduced the A1 as part of its plan to grow and dethrone BMW as the world’s largest luxury carmaker by 2015, and parent Volkswagen aims to become the largest carmaker in the world by 2018.

    The A1 goes on sale in Europe on August 27, and sales will be expanded to other markets around the world later in 2011. It starts at €15,800 ($19,900) in Germany.

    Audi A1
    Audi A1
    Audi A1
    Audi A1

    I Am Audi is here for you! I will continue to showcase new content in order to be your top source for all things Audi. Thank you for visiting the site! - Scott Mitchell

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