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Audi World’s Number One Luxury Automaker

Jul 6

Audi’s got its sights set on becoming the world’s number one luxury automaker and, if you’re one to have faith in Audi CEO Rupert Stadler, that scenario may come sooner rather than later. In an interview with Automotive News, Stadler made it poignantly clear that Audi is fast on the heels of BMW and, in a few years time, the Ingolstadt -based automaker will supplant its local rivals on top of the luxury car hierarchy.

“Our target is to become the leading premium brand in the world,” he said. “It won’t happen in 2010. It won’t happen in 2011. But it will definitely happen.” Stadler’s words aren’t made by a CEO that’s doing more barking than biting; he’s got the facts to back it up too. So far, Audi sales in 2010 compared to the same time frame last year are already 20% higher, having already sold 450,000 vehicles this year alone. Sales in America for Audi vehicles have also spiked by 30% from its 2009 numbers, and that’s not even counting the 200,000 or so vehicles that could find is way to China before the end of the year.

Add those numbers to an overwhelming interest in the brand’s much-hyped A1 premium compact and the impending release of a perennial hot-seller – the Audi A7 – as well as a new Q3 next year, and it doesn’t seem to be far-fetched to think that now Audi may be gearing itself up to overtaking BMW in the near future.
Audi #1 Automaker
Source: Top Speed

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1. Performance

Every part in the machine counts.

With our vehicles being developed from the ground up around the world famous & award winning Quattro All-wheel drive, it is no wonder we are the leader in performance.

With countless victories and developments in Le Mans, Rally racing, Pikes Peak, and touring car championships, we build the most competitive All-wheel drive cars in the world. If you are looking for that unfair advantage, welcome to Audi, you have found it.

2. Safety

Why die, when you can live?

Brought to you by the company that pioneered safety standards and crash testing almost 100 years ago, with Audi there is no compromise in safety.

Available with technical advancements such as side guard head protection, Side Assist, adaptive headlights, three point safety belts and many other award winning safety systems as well as L.E.D lighting.

3. Design

Everyone wants to look good right?

Bold dynamic lines with moving surfaces, coupe like design and an aggressive stance on the road whether moving or standing still.

Audi has set itself apart from the rest of the industry with driver oriented cockpits and the leader of interior craftsmanship, materials and fit and finish. Keep in mind our extensive use of aluminum, space frame technology and low center of gravity give you that true Audi experience inside and out.

4. Versatility

Sometimes abundance is not enough.

If you want it, Audi has it. And if you have heard of it, it is most likely an option. Audi builds the most versatile cars in the world. Four door sedan or sport back, Coupe or Sport utility vehicle, big or small, front wheel drive or Quattro, gas fuel or diesel - and you still have to pick a color.

We build vehicles that will truly win races and pick up the groceries on the way home. If you let an Audi tell you it's story, it will never disappoint or disconnect you from the experience.

5. Value

Yes, fair value exchange does exist.

Whether you go with a new Audi and get a 4-year 50k mile warranty, or the certified pre-owned Audi with the most comprehensive 300 + point inspection and up to 6 years, 100k miles, you will not only get the best car on the market,
you will gain piece of mind!

And really, you can't put a price on that.