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Wednesday, September 28th 2016

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Johan de Nysschen on Audi Social Media

Jul 28

Johan de Nysschen is just finishing up with his Q & A on the Fourtitude forums and we have to say we’re extremely impressed with Johan’s composure and attention to detail in answering nearly every question. Many people know that the I Am Audi project was born from the desire to connect people with Audi by using Social media and the hub for that connection is I Am Audi .com; so we had some questions of our own. Thank you again Johan, we would love to sit with you and get a little more in depth about Audi and its Social media strategy – our door is always open!

1) “How is Audi scaling its online social strategy with Facebook, Twitter, Foursquare ect, how is the Audi Social Media team reacting to our ever-growing social presence?”

2) “Knowing Audi is an aspirational Brand and many of our nearly 4,000,000 Facebook and 56,000 Twitter followers do not own the product; how is Audi rewarding these faithful “social” advocates for supporting the Brand?”

Click the image below to see Johans response.
Johan de Nysschen
Click Here to expand the image!

Want to add to the conversation? Please do.



1. Performance

Every part in the machine counts.

With our vehicles being developed from the ground up around the world famous & award winning Quattro All-wheel drive, it is no wonder we are the leader in performance.

With countless victories and developments in Le Mans, Rally racing, Pikes Peak, and touring car championships, we build the most competitive All-wheel drive cars in the world. If you are looking for that unfair advantage, welcome to Audi, you have found it.

2. Safety

Why die, when you can live?

Brought to you by the company that pioneered safety standards and crash testing almost 100 years ago, with Audi there is no compromise in safety.

Available with technical advancements such as side guard head protection, Side Assist, adaptive headlights, three point safety belts and many other award winning safety systems as well as L.E.D lighting.

3. Design

Everyone wants to look good right?

Bold dynamic lines with moving surfaces, coupe like design and an aggressive stance on the road whether moving or standing still.

Audi has set itself apart from the rest of the industry with driver oriented cockpits and the leader of interior craftsmanship, materials and fit and finish. Keep in mind our extensive use of aluminum, space frame technology and low center of gravity give you that true Audi experience inside and out.

4. Versatility

Sometimes abundance is not enough.

If you want it, Audi has it. And if you have heard of it, it is most likely an option. Audi builds the most versatile cars in the world. Four door sedan or sport back, Coupe or Sport utility vehicle, big or small, front wheel drive or Quattro, gas fuel or diesel - and you still have to pick a color.

We build vehicles that will truly win races and pick up the groceries on the way home. If you let an Audi tell you it's story, it will never disappoint or disconnect you from the experience.

5. Value

Yes, fair value exchange does exist.

Whether you go with a new Audi and get a 4-year 50k mile warranty, or the certified pre-owned Audi with the most comprehensive 300 + point inspection and up to 6 years, 100k miles, you will not only get the best car on the market,
you will gain piece of mind!

And really, you can't put a price on that.