My wife may hate it but I can’t get enough. On a very regular basis I want new toys or want to start new hobbies and most recently I wanted a wing suit . As you can imagine that did not go over very well and I was quickly discouraged from pursuing that dream. Now I have moved on and since winter is coming I don’t want a motorcycle but really want to have an Audi wrapped in a camouflage vinyl – what harm is there in that? Who knows why I chase dreams and ideas from day to day; wing suits, camouflage cars and who knows whats next. Tell me what you think of cars wrapped in camo – I like them and just might need everyone’s help to convince my better half how awesome they are. Its been a while, but thank you all for continuing to follow I Am Audi .
According to rumors, the much-anticipated Audi S7 Sportback will debut at the 2010 Paris Motor Show later this month. No word on what will power the Audi S7 but rumors suggest the car will be powered by an all-new twin turbo 4.0T FSI that’s closely related to the new V8 engine found in the 2011 Bentley Continental GT.
The 2011 Audi A7 Sportback goes on sale in Europe in late 2010 (early 2011 for U.S.) and will be offered with a choice of choice of two gasoline and two turbo diesel V6 engines, all featuring direct injection, an energy recuperation system and stop/start technology. The gasoline like consists of a 204-hp 2.8 FSI and a 300-hp 3.0 TFSI, while the diesel lineup consists of a 204-hp 3.0 TDI and a 245-hp 3.0L V6 TDI.
Source: Auto Guide
For over a decade, SR Auto Group has been putting its mark on all manner of luxury and exotic vehicles. Usually, the company’s projects emit a certain element of darkness and menace about them – which we love. And its latest creation certainly carries on that tradition. Its Project Audi S5 ‘Typhön’ features a matte black wrap, Reiger body add-ons, and stance-enhancing H7R coilovers and 20 inch ADV1 5.1 rims.
Source: Auto Spies
Lucky for Tom Brady he drives an Audi . He crashed an S8 early this morning and escaped even a trip to the hospital. The other vehicle, a mini van, sustained major damage; a passenger even required the jaws of life to be removed from the crushed van. If this is any indication of the safety standards Audi puts into its vehicles, everyone should drive one. It was later determined that the car Brady crashed was actually a loaner, and not his S8. Check out some additional details below…
New England Patriots quarterback Tom Brady wrecked his Audi this morning in a two-car accident, The Associated Press and Boston Globe report.
Brady’s Audi sedan reportedly collided with a van about 6:30 Thursday morning in Boston. The accident occurred in Boston near the NFL star’s home in the Back Bay area, the AP reports.
A witness said that Brady was traveling east on Gloucester Street and had a green light at Commonwealth when the minivan, traveling on Commonwealth, went through a red light and the two vehicles collided, the Globe reports. Apparently the light was hit during the accident and Boston police are investigating.
Boston Globe sportswriter Albert Breer reported that Brady refused medical treatment and continued on his way to work at Gillette Stadium. The AP reports that Brady was uninjured in the accident.
Boston Fire Department Spokesman Steve MacDonald told the Boston Globe that a man who was stuck in the back of the passenger van had to be removed with the Jaws of Life. His injuries are reportedly considered non-life threatening.
From photos by WHDH 7NEWS NBC Boston and Boston.com, it looks like Brady was driving a black Audi A8. Update: Audi confirmed that the car is an Audi S8 loaner. The Audi S8 is more pricey than the A8, at about $96,000. If Tom Brady took out a car loan for his Audi, his monthly payments would be $1,938 on a four-year auto loan at 6 percent with a 20 percent down payment, which is about $300 more a month than the A8.
That’s not too high of a monthly car loan payment, considering Brady rakes in millions of dollars every year through his NFL contract and endorsement deals. Brady didn’t pay anything for the wrecked Audi though. Forbes reported a year ago that Brady has an endorsement deal with the German automaker.
Audi Wilsonville just wants to say that we think this is incredible! The article “Those Young at Heart party-goers rock and roll at Momentum Audi” A car dealer has never been known as a place of celebration, but with forward thinking like that of Momentum Audi , an Audi showroom can be just that.
Momentum Audi is fast earning the title of Party Central in this city that offers more good reasons to lift a glass and kick up your heels than most any other metropolis. The sleek car emporium on Richmond has hosted a half dozen charity kick-off parties and fundraisers in recent months making Momentum Audi GM Jared Lang the host with the most. The string of soirées continued recently when the American Heart Association’s Young at Heart young professionals group held its second annual membership party amid the shiny German autos on the Momentum showroom floor. Maker’s Mark served specialty drinks. Glazer’s poured the wine and Carrabba’s provided Italian party fare for the throng that surpassed the 150 mark. While they sipped and socialized, long and lanky models wearing the latest fall design from Neiman Marcus sashayed through the party space.
Source: Culture Map
The Audi Urban Future Award aims to establish a dialogue on the synergy of mobility, architecture and urban development by means of a tangible view into the future. The competition will take place every two years and for each award cycle, six internationally renowned architectural firms will be invited to develop their visions for the future of a designated theme.
Chairman of the Board of Management AUDI AG Rupert Stadler said, “The Audi brand stands for change and technical innovations. The courage to rethink and challenge the established is a decisive prerequisite for this continual advancement and the core of our corporate culture. We initiated the Audi Urban Future Award in order to identify and advance along paths leading towards a sustainable and responsible future.”
Vanessa Hudgens causes an accident… and then doesn’t get out of her car! Not very important, I know – but really? Cause an accident and then wait for the other driver to come to you? I guess only in Hollywood and only if you are a typically beautiful girl driving a sweet shiny black S4 Cabriolet! Check out some of the pics from her fender bender and her less than impressive tactics for dealing with it!
Vanessa Hudgens looked distracted and upset while leaving a CVS pharmacy yesterday and ended up backing her Audi into another car. Instead of getting out to exchange insurance info, Vanessa rolled down her window to deal with the guy. Hudgen’s Audi had minor scratches on the back bumper while the other guy’s car has a large dent in the driver’s door.
That would piss me off if someone ran into me and just sat there waiting for me to walk over. Get off your ass and at least meet me halfway. Oh, I’m sorry. You’re a celebrity and there are paparazzi around? Well excuse me your highness.
Fame also has pictures of the driver’s side front of her car which Vanessa also messed up at one point or another proving that if you see Vanessa driving down the street, it’s best to just run the opposite way.
When did Lexus start building super cars? Maybe the more appropriate question is, have they? When I first heard about Lexus LFA I thought of LOL (laugh out loud for those living on another planet). And laugh, is the first thing I did when I saw the LFA. It looks like different people designed every body panel and then decided to put them together. A little Corvette, some MR2 and a dash of Ferrari, but not one creative line on the entire car and even with the sexy concept, the final product just does not work. The decision is unanimous for me; Audi takes the cake here without even much contest! What do you think?
I thought today would be a good day to have Guinness grace the pages of I Am Audi! I say that because today was the first of many rainy mornings and every year we go through the same thing with our little dog, Guinness. He seems to forget that we live in this very rainy and frequently pouring climate, and he hates it! He sees the rain from the front door and will not even venture to go out there. I remind him that eventually it will be necessary for him to go out and that he won’t mind so much once he is out there, but he is so stubborn and runs back upstairs to, what I can only imagine, is wait it out. Poor Guinness! It’s Portland after all! Today here are some pics of Guinness enjoying his time, without the rain…
Now that we are all fully submerged in the world of social media, online networking and building relationships through Twitter… here is one more example of how our world is getting smaller. It used to be that if you had a great picture or something very different and wanted to show off, it would take a great amount of time and effort to get it noticed… getting into a magazine or on a TV show or something along those lines would be the only way to get your goods out there! Now it is as simple as posting a picture to Facebook and suddenly, the world is your oyster! So to speak, of course. But in the spirit of instant sharing and gathering opinions… what do you think about this Avant combination??
Today is the official launch day of Audi ‘s much anticipated A1. The new Audi goes on sale today in Germany and its pricing structure has been released. The A1 is priced along-side it’s main rival, the BMW Mini. Check out the pricing details below and see what we are all missing out on in the US!
Have a great weekend!
The long awaited Audi A1 super mini is now launched in Germany and will soon hit the other European markets. Audi has big plans for this little car, by the end of 2010 there will be 50,000 units of A1 out and they expect average production volumes of 100,000 A1 units per year. The starting price for this model is €15,800 (£13,145 in UK) and it goes up to around €23,000 for the top of the range model. That is not cheap, but they’ve priced it like the Mini, its main rival.
“Reports from our international dealers show us that interest in the A1 is exceeding our expectations considerably,” commented Peter Schwarzenbauer, Member of the Board of Management for Marketing and Sales at AUDI AG. “We will therefore increase our production capacity by 20 percent.”
The Audi A1 will be launched with three appealing engine options: the 1.2 TFSI, the 1.4 TFSI and the 1.6 TDI. Each engine features direct injection, turbocharging and a start-stop system with braking energy recovery. The A1 is the only car in its segment to combine a start-stop system with an automatic transmission.
On our recent trip to Europe there was never a shortage of anything and all things Audi that I could not in some way relate back to I Am Audi. Everyday there were vehicles on the road that we just would not see at home or there were train cars full of Audi’s waiting to be transported elsewhere in the country and of course, there was the Audi factory and Forum in Ingolstadt, which to me was the automotive equivalent of being the kid in the candy store. Audi was everywhere! But it was even in places I didn’t expect… for example, having a drink on a drizzly afternoon in Munich…. Check out this picture and you may get a real sense for where my mind is these days… I guess I really am always thinking Audi!
Well as far as I am concerned the answer here is simple – Yes, the Audi A1 should come to the US. In response to its appeal all over the world, Audi is ramping up its production of the new hatchback and accommodating for the jump it plans to see in sales from this new addition to the Audi lineup.
The new Audi is fetching all sorts of popularity and will be available in Europe on August 27 of this year and then throughout many other countries in the next year. Even China will see the A1 possibly in 2011, but the US will never see this version and it is uncertain if the A1 will ever be available here. I am a huge fan of this sporty machine and will continue to hold out that one day Audi may come around on their decision to leave us out!
In the meantime, here of some pics of the A1 as well as some additional information on production and time lines. Enjoy!
Initially, Audi planned on keeping its new A1 compact a European exclusive. However, after unexpected interest around the world, the company’s diminutive hatchback will now go global, but unfortunately there are no plans to bring it to the U.S.
The news of the Audi A1 sales expansion comes from Peter Schwarzenbauer, Audi’s head of marketing and sales. Schwarzenbauer told Bloomberg that A1 sales will be expanded to global markets in 2011, with the exception of the U.S. and China. He added that the compact hatchback will be introduced in China sometime after 2011, but won’t make it to the U.S. until its second generation, “at the earliest.”
In order to cope with the increased markets, Audi is ramping up production of the A1. According to Schwarzenbauer, Audi is increasing A1 production at its Brussels, Belgium, assembly plant by 20 percent. This will bring total A1 production to at least 120,000 units annually, as Audi initially pledged to build 100,000 A1s per year.
Audi introduced the A1 as part of its plan to grow and dethrone BMW as the world’s largest luxury carmaker by 2015, and parent Volkswagen aims to become the largest carmaker in the world by 2018.
The A1 goes on sale in Europe on August 27, and sales will be expanded to other markets around the world later in 2011. It starts at €15,800 ($19,900) in Germany.
There is a natural progression of actions when making any purchase, especially a purchase that exceeds $27,000. When looking at purchasing a new vehicle it is important to do your research and make sure the car you decide on will meet your needs. Now that we have that out of the way, I want to introduce two cars that have recently been compared simply because of similar fuel economy: The Audi A3 Diesel TDI and the Toyota Prius. Of course, in my opinion there is no competition. The Audi A3 Diesel TDI is the better of the two and here is why. Audi has been building diesel vehicles for over 30 years and believe it or not Audi even experimented with electric powered vehicle prior to that. Diesel is the most efficient form of powering a vehicle right now; just ask the rest of the world. Over 50% of the cars driven world wide are diesel powered, compared to hybrids in the United states at only 3%. Audi has been extremely successful with racing in last century and have continued that success with our diesel powered Le Mans Car.
The 2010 Toyota Prius gets exceptional fuel economy at close to 50 MPG but so does the Diesel A3; so what else is there? Performance, safety reliability, cost of maintenance and the list goes on; but no matter who you are, these items all make a difference. On my list I would start with performance and it is no surprise that the Audi is superior in handling and overall driving characteristics. The S-Tronic transmission that is mated to the 2.0T Diesel engine shifts extremely quickly and very smoothly. As for safety, some might ask what is more important and the truth is nothing. Every car in the Audi line up is a top pick when it comes to safety and the A3 is no exception with top rankings in the small car category. We hear “it’s expensive to maintain a European car…” and that is simply not true with the A3 Diesel. Your first service is complementary and Audi offers a maintenance package for $720 that will cover all routine service needs such as oil and filter replacement, brake fluid flushes, air filters and inspections for 4 years or up to 50,000 miles; not bad. Many people don’t take maintenance into account when considering their new vehicle and with this Audi you are only required to perform a service every 10,000 miles. Compare that with the Hybrid Prius and you can plan on bringing it in at least every 5,000 miles.
I suppose what made me think of this comparison was how many Toyota Prius’s I see on the road – now imagine all of these drivers with a better choice of car, the A3 Diesel. Of course, I am a bit bias considering this is a website for Audi! But the facts are clear, and bias aside, Audi just comes out on top.
Lets talk about what the city of Portland needs… how about a premier Audi dealer. The countdown is on for the new Audi dealership to open in Portland, Oregon. Audi Wilsonville will be a major asset for Audi lovers as well as potential Audi owners. The new dealership will be sleek and well stocked, bursting with enthusiasm all eager to share what they know about the brand. The Tonkin family will be sure to deliver a fresh approach to the buying experience and Sunset Imports some healthy competition! We look forward to seeing everyone when its doors open September 10th 2010.
In the latest episode of Fifth Gear, the guys have presented this Audi A1 test video for which they used the 1.4 TFSI version. The Audi A1 1.4 TFSI is priced from 13,808 GBP and develops 120 hp and 200Nm of torque. For this money, you get an Audi A1 that has a fuel consumption of 53 mpg and a 118g/km CO2 emissions level. The guys of Fifth Gear, review the Audi A1 from both the design and styling point of view, as well as in terms of handing and performance characteristics. The German company says the Audi A1 is the most luxurious and well equipped model in its class, and tend to agree with them.
Happy Sunday Everyone! Thought I would share some great pics of an awesome Audi R8 Spyder that we took while in Europe! These are actual shots that came from the parking area in front of the Audi Forum where you could see anything thing from R8 Spyder’s to RS6 Avant’s to Suzuka Gray RS5’s… This one definitely stuck out in my mind! Enjoy!
It looks as though Volkswagen is giving their Phaeton another chance against it’s competition in the US. The Phaeton is a pricey Volkswagen model that is to again compete with the likes of the Mercedes S-Class, Lexus LS and of course, Audi’s A8. This is the second attempt for the Phaeton who’s popularity just wasn’t there the first time around. Perhaps its second run will have better luck with fewer glitches and a service experience that will really WOW! customers willing to pay the steep price. The new Phaeton will get a bit of a face lift and is still maybe more than a couple years out – but hopefully this version will fetch more attention that its predecessor. I look forward to checking the new model out! Read the article below for more information on the new Phaeton and to compare the old vs. new!
Top Volkswagen officials in Europe have confirmed that the next-generation version of the Phaeton large luxury sedan will return to the U.S. Although a facelifted version of the current Phaeton will be released in Europe and China, the next-generation Phaeton is still at least two years away, likely more, from U.S. introduction. Ringing in at around the same price as a base Mercedes-Benz S-Class, BMW 7-Series, Audi A8, or Lexus LS, the 2004-2006 Volkswagen Phaeton never seemed to convince U.S. luxury shoppers that it was worth the coin. Over several drives of the $70k Phaeton back when it first came out, The Car Connection was impressed with the big sedan’s solidity and construction, as well as the impeccable interior and cabin detailing, and it was one of the first models among VW and Audi products to feature ‘scroll roll’ steering-wheel toggles. Interior and trunk space were cavernous, and powertrain perfromance was brisk and smooth, with an quiet, isolated feel that was every bit like that of its rivals.
Volkswagen had moved aggressively to update its showrooms and sales facilities, but buyers ended up needing more than the brand could provide on the service side. Some early quality and reliability issues plagued the Phaeton—including electrical issues that were so frequent that many in the media had to stop and take note. Automobile Magazine, frustrated with repeated dealership visits and unprepared service departments, called the electrical system in its long-term test Phaeton “irreparable.” And in a single test vehicle, this author at the time observed power window issues, as well as the infotainment system reboot itself after going over a major bump, during which many vehicle functions weren’t available. Just as the first time the Phaeton arrived ashore, VW’s dealership network leaves something to be desired, according to customers.
VW has ranked rather low in J.D. Power Customer Service Index (CSI) studies in prior years. But it’s recently shown improvement; Volkswagen did better in this year’s CSI, placing just above the mass-market average on the study. However compared to luxury brands, Volkswagen still placed behind all but Volvo. VW pulled the Phaeton from the U.S. market in 2006, after continued slow sales. Volkswagen had been hoping to sell 20,000 worldwide per year but only sold around 4,500 Phaetons in its last year; U.S. sales were supposed to be a major portion of the total, but over 2004 and 2005 VW sold less than 2,500 of them. While the Phaeton, as a model in itself, was a failure in the U.S. market, it helped spawn other vehicles from other brands that are in VW’s stable—including the Bentley Continental GT and Continental Flying Spur.
2010 is the 30th anniversary of Audi’s quattro four-wheel-drive and, by extension, the Audi quattro (the car) itself. In recognition of this, Audi announced today that it will be taking a selection of its classic vehicles to an “unusually large” quantity of motorsport events in an effort to promote the marque’s heritage.
This is a nice gesture, and it’s an acknowledgment that Audi owes its modern fortunes to the virtues of all-wheel drive. And while automotive anniversaries seem to come around once every fifteen minutes, we figured a look at the beginning of Ingolstadt’s modern history was a nice way to close out the week. To read the full article make sure to visit the source, Jalopnik. On a side not for Jalopnik, “quattro” is not capitalized unless at the start of a sentence, but i didn’t know that until about a year ago and I have been with the company almost 9 years.
Power will come from a naturally aspirated 4.2-liter V8 that produces 331 kW (444 hp / 450 PS) and 430 Nm (317 lb-ft) of torque. I was really hoping for a down tuned V10 TFSI or V8 TFSI, but if they put that powerful engine in the Audi RS5 then it will be too expensive and will step into R8 territory. The good news is that the 4.2 V8 will produce 450Ps and that is 30ps more than the current BMW M3 which the RS5 is aiming at.
RS5 customers will get a seven-speed S tronic DSG 7-speed transmission which allows the 1,725 kilogram (3,803 pound) coupe to accelerate from 0-100 km/h(0-62mph) in 4.6 seconds, before topping out at an electronically limited 250 km/h (155 mph). Audi can even remove the limiter if you pay extra.But despite the enormous power; Audi says that the RS5 will consume 10.8 liters of petrol per 100 km (21.78 US mpg).
Now being introduced for Europe and scheduled for release in the United States this fall as the 2011 Audi A8, the new car maintains the model’s customary strengths — as in the aforementioned elegant interior and standard all-wheel drive — and then brings a little more size, a host of new electronic doodads and more LEDs than, well, something that has a whole freakin’ lot of LEDs.
Source: Inside Line
In a world where everything seems to be out-dated before you even get it home – automakers are feeling the pressure. On the heels of Mercedes stating they will produce some 20 new models in a four year span – Audi announces it will, of course, out do those numbers by producing a whopping 42 new models over the next five years. The models are said to include the R5, A6, Q3 and even an A0 – Audi’s goals are very well outlined – they are looking to destroy their competition and with commitments like these – it is pretty clear they are in it for the long haul. But as exciting as all these new models with most certainly be – how may of them will be actually see in the US – I guess that is yet to be determined. You may have to travel to Germany to see them for yourselves, but that’s not really a hardship is it!? Check out the article below for more details as well as some specs on what these cars may resemble in the future.
Audi intends to capture the premium market in the next five years. To achieve this goal, the German automaker is preparing 42 new models, including R5, Audi A6, Audi Q3 and Audi A0. After Mercedes announced last month that they intends to launch in the next four years no less than 20 new models , Audi could not look indifferently. Therefore, the Ingolstadt automaker rushed to announce the public that in the next five years will be on the market no more, no less than 42 premium models. Audi’s intentions are so clear: to achieve a number of 1.5 million units produced annually and installing the first position in the ranking of the largest premium automaker, deposing BMW. Of the 42 models only four of them will be representing, along with already announced A1 and A7, the key to a prosperous future. Next year will mark the presence of S7 and the new generation A6, ready for Geneva. The absolute surprise will be the new off-road inclined Q3, the third family member.
Segment model E will take over many parts from his big brother A7, while Q3 will adopt a forward and a full traction. These two models will make an outstanding contribution in the sales equation, designed by Audi. Alongside them, the Germans will bid on the future R5, the second series of e-throne concept, but that will not hasten to take the electrical power train. Unofficial sources speak of a central engine model, 5 cylinder, developed on a platform, that will also concern the brothers, Blue Sport Volkswagen and Porsche 356. Audi puts great hopes in the future A0, already anticipated premium counterpart of Volkswagen’s E-Up. Version number of the smallest model in the Audi range will most likely be presented in 2012 and will be available only in electric version.
For anyone who has not yet joined Facebook – and I am sure there are a few – it is not only a social networking giant, but has become so mainstream in its ability to capture an audience, that major companies are now not only using the site to spark interest in their products, but rely on its data to determine whether or not they will make a product available based on its popularity on the site. It is truly a whole new world out there when it comes to marketing and advertising – but lets be honest, who wouldn’t use a free service that captures everyone’s attention and use it as their basis for major decisions? After all, it is an unbiased response that represents what people actual want and are willing to spend their hard-earned money on. I have to give it to Audi on this one for having the foresight to use this very simple, highly effective and free tool to impact their decisions! Check out the article below for more specific details about Facebook’s role in bringing in the TTRS.
As has been the case with several top automakers lately, Audi is looking to Facebook as a tool to better engage with its customer base. But instead of teasing a front grille of a new vehicle prior to its reveal, the German automaker is using the social networking site to gauge American interest in its RS performance division. Specifically, the automaker has created an electronic petition asking users if it should bring its 340-horsepower, turbocharged five-cylinder monster, the TT RS, to the U.S.
Audi says it’s “seriously rethinking” the two seater’s U.S. availability, and one of the best ways to get an idea of sales potential is to put it on Facebook.
We drove the TT RS earlier this year at Willow Springs Raceway and came away liking its peppy, powerful 2.5-liter engine, steady handling, and flypaper-like grip — not to mention its claimed 4.6 second 0-to-62 mph sprint.
If there’s a strong consumer case for the TT RS, and suits in Ingolstadt give it the green light for the U.S. (just as they did with the current RS5 that’s due here in 2012), expect the hot hatch to go head-to-head with the Porsche Cayman S, Mercedes-Benz SLK AMG, and BMW Z4sDrive35is.
Everyone knows how much I love the Audi A1 and of course how much I am bothered by the fact that we will likely never see it in the US – but I have to say that now that I have seen it, in person; sat in it and even go as far as saying – bonded with it – I am even more disgruntled when I find great videos like this of people enjoying the A1 in everyday life!!! Sure – they aren’t everywhere yet, but once you see how many great small and compact cars there are like this in Europe, it is no wonder that this latest Audi is going to steal the show!
Enjoy this video of a “secret” test drive of the A1!
What can I say – I am a car guy. I have a passion for Audi but deep down, I just love cars. While walking through the streets of Munich, Germany last week I saw a Mercedes in person that I had never seen before the Mercedes-Benz SLR McLaren – 722 Edition Pretty awesome! Below is an excerpt from Wikipedia on how the 722 got its name – For the full article click “Wikipedia” My first non-Audi automotive post! Take it easy on me!
“A new version was introduced in 2006 called the Mercedes-Benz SLR McLaren 722 Edition. The “722” refers to the victory by Stirling Moss and his co-driver Denis Jenkinson in a Mercedes-Benz 300 SLR with the starting number 722 (indicating a start time of 7:22 a.m.) at the Mille Miglia in 1955.
I have decided what I think could be the perfect car for the new Portland Audi store demo and here it is: a 2011 Audi A4 Avant Titanium Edition . I am not sure if you are familiar with the Audi Titanium Edition but I know you will love it! As progressive as the Tonkin Corporation is I am sure that Audi Wilsonville will be the only destination for all things Audi!
Let me know what you think!
When you talk performance for European cars almost always the ABT product line comes up. We had to wander into the parking garage while at the Audi Forum to see what the executives were driving – I was so happy to see this ABT equipped R8. As I gazed down the row of cars the first thing that popped out was the vertically staggered exhaust tips and the aggressive spoiler. It makes me smile to see that even the top players at Audi love accessorizing their cars and adding that little edge. Keep it up guys!
And it continues with more rad Audi’s from Ingolstadt!!! Well I can’t say I love the gold with what my wife calls a “yellow” interior, but I always love to see new styles and color combinations. The big question I have is “why don’t we have these sport seats Sport Seats in North America!?” Of course I know its due to the side airbags, but the look is so nice and suits the R8 and RS cars so nicely; they are perfect! Let me know what you think of this color combination or what you would change…
Well today we finally uploaded the pictures from the camera to our computer and we got some great shots in Europe! I was in all my glory the moment we stepped out of the airport in Paris and I could hear all the little diesel cars around me. The trip was amazing and the cars were incredible and this Audi Q5 has to be one of a kind. While we were at Audi head Quarters in Ingolstadt I saw this Audi Exclusive Lime Green Q5 in the parking lot, so awesome (notice the matte black roof rails!) The area was gated and I couldn’t get in for a better shot – but there were so many rare Audi’s… I wish I would have climbed the fence!
Sorry everyone for my hiatus over the last few weeks, we were in Europe. We kept it pretty quiet but at the last minute we decided to travel abroad and it was amazing. Typically I would have posted from the road and took I Am Audi through France, Italy and Germany with us but I decided to “unplug” and relax. Over the next couple of weeks I will tell you all about it and share pictures from Ingolstadt , Audi Headquarters; what an amazing place. But for now I will ease into things slowly and post the world debut of the Audi A7 . Have a great end to your week everyone!
Audi India has began assembling its compact SUV Q5 in India. Audi has been assembling the Audi A4 and A6 luxury saloons in India and the Q5 is the third model that Audi is assembling in India. The Audi Q5 main selling point is its classy styling and sporty stance. The Q5 is a perfect alternative to the executive luxury saloons like the Mercedes Benz E-Class and the BMW 5-Series and even stablemate Audi A6. Frank Dreves, Board Member (Production), Audi India – “The production of the Q5 is part of our long-term growth strategy in India. The Indian market for automobiles will grow very rapidly, and the Q5 is the right automobile at the right time.”
The Audi Q5 is doing extremely well in the luxury car market with relatively no competition. The BMW X3 is completely outdated, the Volvo XC90 is very pale and lacks prestige, Land Rover Discovery and Freelander are relatively unknown and Mercedes Benz doesn’t even have a Q5 rival. Audi sensed the opportunity and has began local production of the Q5 at a very crucial time. With this Audi would be able to cater to the needs of luxury car buyers faster and the costs of the car could come down and hence boosting sales ultimately. The Volvo XC60 which we spied recently at an Indian dealership could pose a minor threat to the Q5 when launched.
The Audi Q5 is also pulling customers from the Mercedes Benz E-Class and the BMW 5-Series. Customers would buy the Audi Q5 over the new E90 BMW 5-Series which has a waiting period of nearly 3 months. The Audi Q5 comes with 2 engine options, a 2.0 TFSI petrol and a 3.0 TDI diesel. All Q5s come with Quattro all wheel drive. Audi is also planning to offer more powerful and efficient engines for the Q5 in future. The company is planning to bring the latest Audi A8 super luxury saloon to India by the end of this year. The Audi A8 would rival the Mercedes Benz S-Class and the BMW 7-Series. Audi is currently offering 7 models in India, the A4, A6, old A8, Q5, Q7, TT Coupe and the R8 supercar.
Source: Indian Autos Blog
Handing your pride and joy over to a service tech is a nerve fraying experience. While the vast majority of service personnel out there are well trained, courteous and quick about their work, there are bad apples in every bushel, and you never know exactly who’s getting their hands on your keys. Audi is looking to put some of that worry aside with a new program that the company is calling – brace yourself – Audi Cam.
Think of it as lifecasting for your mechanic . When you bring your vehicle in to the shop for repairs, you’re connected to a technician via a two-way radio and a headset video camera. If there’s any sort of problem, the tech can contact you over the radio and vice-versa. Even better, owners get to sit in the comfy waiting room and watch the action from screens there. The company is hoping that the move will give owners some added peace of mind by giving them a peek into the inner workings of the dealership shop.
For now, it appears that Audi Cam will only be available in Europe . But who knows? It might just make the jump across The Pond and into a dealership near you soon.
Audi’s got its sights set on becoming the world’s number one luxury automaker and, if you’re one to have faith in Audi CEO Rupert Stadler, that scenario may come sooner rather than later. In an interview with Automotive News, Stadler made it poignantly clear that Audi is fast on the heels of BMW and, in a few years time, the Ingolstadt -based automaker will supplant its local rivals on top of the luxury car hierarchy.
“Our target is to become the leading premium brand in the world,” he said. “It won’t happen in 2010. It won’t happen in 2011. But it will definitely happen.” Stadler’s words aren’t made by a CEO that’s doing more barking than biting; he’s got the facts to back it up too. So far, Audi sales in 2010 compared to the same time frame last year are already 20% higher, having already sold 450,000 vehicles this year alone. Sales in America for Audi vehicles have also spiked by 30% from its 2009 numbers, and that’s not even counting the 200,000 or so vehicles that could find is way to China before the end of the year.
Add those numbers to an overwhelming interest in the brand’s much-hyped A1 premium compact and the impending release of a perennial hot-seller – the Audi A7 – as well as a new Q3 next year, and it doesn’t seem to be far-fetched to think that now Audi may be gearing itself up to overtaking BMW in the near future.
Source: Top Speed
From the Something-We-Figured-Was-Coming-But-Are-Thrilled-To-See-Anyway Department comes Audi’s announcement of the R8 Spyder 4.2 FSI Quattro. It’s basically the V-8 version of the V-10–engined R8 Spyder 5.2 FSI Quattro, which itself is scheduled to appear in U.S. showrooms starting this September.
Audi of America says the V-8 Spyder will arrive in the U.S. in early 2011 with a 430-hp version of Audi’s 4.2-liter V-8, which coupes also will receive for 2011. A gated six-speed manual will be standard, while Audi’s R tronic automated manual will be optional. Although the 2011 model year starts this fall, 2011 R8 coupes won’t arrive until the Spyder shows up next year. If Audi keeps the weight gain to somewhere near the 220-pound difference between the V-10 coupe and Spyder models, the 4.2 Spyder should be able to knock out a 0-to-60-mph sprint in about 4.2 seconds. (We have been able to get the R8 4.2 coupe to 60 in four flat.)
No official imagery of the Spyder 4.2 has been made available (the V-10 Spyder is shown here), but we can surmise that it will look like a topless 4.2 coupe, with quad tailpipes and straked, matte-finish air intakes and extractors. Like its V-10–equipped counterpart, the V-8 Spyder’s fairings will be rendered in “glistening silver,” Audi says, with the windshield surround coated with anodized aluminum. Three cloth colors—red, black, and brown—will be offered for the softtop, to complement the 11 available paint colors. If the V-10 model serves as any precedent, anticipate a base-price bump of about 10 percent over that of the coupe, which would put it up in the neighborhood of $130K, some $35,000 less than the V-10 Spyder.
Source: Car And Driver
While pretty much nothing beats a fantastic location in sunny California – I just want to say Thank You to the trainers and organizers of this weeks “No Limits” training for the launch of the new A8. It has been a great experience and I have learned some things I can actually say I didn’t know before!
We have been staying at the St. Regis Hotel in Monarch Beach for the last three days and it has truly been a fantastic experience. Don’t get me wrong – it has been packed full of training, but last night my wife and I had the pleasure of seeing some of the local sights at Laguna Beach and couldn’t have planned it any better. It happened to be First Thursday there, and much like it is Portland, it was packed! There was seemingly hundreds of little art studios and boutique shops and the atmosphere was fantastic. We had a great time hopping on and off their local Trolley car and meeting people who love where they live. We are heading home today wishing we would have stayed another day! Thank you again to everyone for putting this on and to the trainers who have done a great job guiding us through Audi latest masterpiece!
Audi is making big plans to increase and even dominate it’s market in the next few years. According to CEO, Rupert Stadler, Audi is in line to over take the hierarchy of the luxury segment, even leaving its main competitor, BMW in the dust. Is this a lofty goal for Audi? Or is the “littler” guy really going to come out on top? Only time will tell, but in the mean time, Audi will keep producing an excellent product line up, with new additions, like the A7, that are sure to please. Check out the article below for some additional information – and go Audi !!!
Audi’s got its sights set on becoming the world’s number one luxury automaker
and, if you’re one to have faith in Audi CEO Rupert Stadler, that scenario may come sooner rather than later.
In an interview with Automotive News, Stadler made it poignantly clear that Audi is fast on the heels of BMW and, in a few years time, the Ingolstadt-based automaker will supplant its local rivals on top of the luxury car hierarchy.
“Our target is to become the leading premium brand in the world,” he said. “It won’t happen in 2010. It won’t happen in 2011. But it will definitely happen.”
Stadler’s words aren’t made by a CEO that’s doing more barking than biting; he’s got the facts to back it up too. So far, Audi sales in 2010 compared to the same time frame last year are already 20% higher, having already sold 450,000 vehicles this year alone. Sales in America for Audi vehicles have also spiked by 30% from its 2009 numbers, and that’s not even counting the 200,000 or so vehicles that could find is way to China before the end of the year.
Add those numbers to an overwhelming interest in the brand’s much-hyped A1 premium compact and the impending release of a perennial hot-seller – the Audi A7 – as well as a new Q3 next year, and it doesn’t seem to be far-fetched to think that now Audi may be gearing itself up to overtaking BMW in the near future.