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Sunday, February 25th 2018

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The new I Am Audi website & why we did it this way

Mar 13

My name is Benjamin Diggles. I don’t write on here very often. I think this is like my fourth time. I am the developer and designer behind this project. In essence I am Scott’s partner. He has vision and I help him bring it to life online. It was back in the summer of 2008 […]

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I Am Audi Pictures

Feb 29

Something new to I Am Audi, of course, Thanks to the magnificent Mr. Diggles!! Pretty much anything great that happens on I Am Audi is thanks to Mr. Diggles and he has really outdone himself with the latest addition to the site – the I Am Audi Flickr Feed . You can now see and […]

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I Am Audi + Instagram = Audigram

Dec 29

A picture says 1,000 words and with all the social opportunities around us like Facebook , Twitter and Youtube , it can be difficult to decide where to invest your time. We have a new recommendation!! No matter what your flavor – check out Instagram and of course, I Am Audi on Instagram ! Instagram […]

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Solar Orange Audi TTS – The Sun Orbits the Earth.

Aug 4

People used to think that the planets revolved around Earth, but we know today that isn’t the case and that the planets orbit the sun. Well I don’t know why this Solar Orange Audi TTS made me think about that, but it did. Typically people are safe and go for silvers, grays, blacks and as […]

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Poll: Does your Audi Dealer use Social Media?

Jun 3

So does your Audi Dealer use social Media? Let us know if you work at an Audi Dealer and you are using Social Media on a regular basis; or if you work at an Audi Dealer and your store hasn’t jumped into the arena yet. We also want to hear from those of you who […]

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7 Questions for Allan McNish

Jun 2

Yesterday Fourtitude sent out an invite for an online question session they were doing with the incredible Allan McNish . We, of course, jumped on the opportunity to have Allan answer some questions – but with not much time to consider what they would be, we stepped a bit outside the box, asking him some […]

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Portland Audi Detail on Groupon!

May 29

We love Groupon and today we saw an Audi being used to promote a interior and exterior detail – the perfect prop! “According to Newton’s fourth law, the more you drive your car, the more debris it attracts—repelling aerodynamics, the opposite gender, and gravity itself. Smooth your horseless carriage’s exterior with today’s Audi Groupon for […]

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Audi 3D Head-Up Display Navigation

May 21

The source of this article is German Car Blog who says: “Using a series of 3D projectors, a large map would take up residence in the unused space on top of the dashboard. Route guidance, destination information, infotainment options and a host of other features would all be controlled via hand gestures that are sensed […]

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Poll: What Audi Should We Get!?

Jan 10

Alright – so it is time for my wife and I to put our order in for a new Audi that should be here in the next 3 months and I wanted some feedback on what we should get… So if you had a choice of an A4 Avant or Sedan, Q5 3.2L or 2.0L, […]

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Video: The Highlights of an Exciting Audi Motor Sport Season.

Dec 13

This video as described by Audi “A gripping motors sports film stirring up a rush of emotions”. The 2010 DTM ( Deutsche Tourenwagen Masters ) season has come to an end and what a season it was. Watch the video below and leave your feedback on Audi in the motor sports arena and were you […]

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Video: New 2012 Audi A6

Dec 5

The new Audi A6 is expected to arrive this Fall as a 2012 model. The Audi A6 has been the worldwide leader in sales in the midsized executive car segment do to its performance, styling and reliability; with the new A6 coming that trend is not likely to change any time soon. Many of the […]

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Audi President Johan de Nysschen + Me

Nov 25

This was a very proud time in my life. Meeting the President of Audi America, Johan de Nysschen was a special moment for me for many reasons. When Johan spoke about Audi or the future of the Brand he did it with real conviction and integrity, he spoke in a way that showed he really […]

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List: Ten Cool Things About The 2011 Audi A8

Oct 18

We just received our first 2011 Audi A8 a few days ago and although I drove this Audi at the launch in California seeing it again reminds me why it is without question the class leader. A tremendous amount of time went into the design of the new 2011 A8 and it really shows with […]

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Audi Master of Sustainability

May 3

Audi is looking to introduce its first small-series electric car to the market as early as 2012. In doing so, Stadler said Audi will not only apply the principles of sustainability to the production of the cars, but also to ensure that customers can sustainably operate the cars. The Desertec Industrial Initiative is working to […]

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I Am Audi V2

Apr 13

I am amazed that two years has passed since the initial launching of I Am Audi. The idea was simple really, a resource for enthusiasts of the Audi brand to come together, and those who would not quite classify themselves as enthusiasts, become passionate about all things Audi. Now with the launching of our second […]

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2010 Audi A3 TDI – The Very Best!

Mar 26

We all know Audi is a great brand. But it seems like everyday there is a new reason to love this very versatile vehicle line-up. Here is a great article about Audi’s hatchback, the A3 – in the TDI version. Not only is this vehicle fuel-efficient, but it packs a punch with the 2.0 litre […]

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Audi A3 Diesel TDI Fuel Economy // The Best Diesel

Nov 19

Thank you Audi for bringing the 2010 A3 diesel TDI into North America, we have been waiting. No matter what anyone says the front track A3 Diesel is great to drive, really this is an Audi I immediately fell in love with after only one drive. I will get more into my driving impesions and […]

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2010 Audi S4 – Portland Audi First!

Aug 31

I have heard it said that the new B8 (2010 +) S4 is understated and resembles the look of the 2009 S-Line A4. I agree with the latter part of this statement, however I can not disagree more with the initial part. The new 2010 S4 is bold and the body truly comes to life […]

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Audi 3G MMI + iPod Bluetooth Adapter

Aug 21

Everyday I learn something new and today I learned something from a loyal reader of . I will leave the reader anonymous but will thank him greatly for his input and diligent research on this much discussed topic. With such a great response from the original topic of the Bluetooth adapter and the 2G […]

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2010 A5 & S5 Convertible – Coming Soon!

May 7

Not only is the hot sunny weather right around the corner, so is the A5 & S5 convertible . Now this beautiful convertible might not be here untill late into the Summer, but you will have it ready for those warm nights when you are driving into the sunset. This is not just any soft […]

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Audi Clean Diesel – My Impressions of the Q7 TDI

Apr 29

If you are a car enthusiast you will always anticipate what will be next on the market and no matter how often it happens, you get a little excited when new products become available. Well I am a car enthusiast and I love for new technologies and new Audi Models to become available so I […]

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Ignition System (B8) – “I turn off the engine and the key gets stuck in the Ignition”

Apr 13

Vehicles: A4, A5/S5, A5/S5 Cabriolet, Q5 Description: Feedback indicates some customers are facing difficulties removing the key from the ignition slot “Keyless entry tends to get stuck and I have to restart.”“…when I shut off the car I have to restart it and shut off again to get the key out” Proper Ignition Key removal: […]

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Urban Carver – The Making

Apr 1

We all know how hard it is to capture a great shot, be it with a still camera and especially with a video camera; now take that same principle and apply it to a whole commercial. This clip will give you insight into what it takes to turn an idea into an action. Further to […]

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Audi Q5 – Initial Impressions

Mar 2

As the Audi Q5 demonstration vehicles start to arrive at the local dealers we have an opportunity to see what Audi has to offer with its first crossover vehicle. Being that the Q5 is Audis first entry into this segment we ask, what differentiates the Audi Q5 from the rest? The first impression you might […]

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Audi Q5 – Changing The Crossover

Feb 9

After seeing the Q5 in person for the first time I am very impressed and from the feedback at the Autoshow, so is everyone else. There was a continous crowd of people gathered around the Q5 for the entire 4 days we were on hand at the Portland Convention Center. The feedback from the public […]

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A3 – Contrast Of Color

Jan 24

One of the best parts about being an Audi Brand Specialist is seeing everything first hand and because I run my own site I get the added bonus to get peoples feedback on what they like. When I posted the Meteor Gray A3 with the Titanium Package about 50% of the people who looked at […]

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1. Performance

Every part in the machine counts.

With our vehicles being developed from the ground up around the world famous & award winning Quattro All-wheel drive, it is no wonder we are the leader in performance.

With countless victories and developments in Le Mans, Rally racing, Pikes Peak, and touring car championships, we build the most competitive All-wheel drive cars in the world. If you are looking for that unfair advantage, welcome to Audi, you have found it.

2. Safety

Why die, when you can live?

Brought to you by the company that pioneered safety standards and crash testing almost 100 years ago, with Audi there is no compromise in safety.

Available with technical advancements such as side guard head protection, Side Assist, adaptive headlights, three point safety belts and many other award winning safety systems as well as L.E.D lighting.

3. Design

Everyone wants to look good right?

Bold dynamic lines with moving surfaces, coupe like design and an aggressive stance on the road whether moving or standing still.

Audi has set itself apart from the rest of the industry with driver oriented cockpits and the leader of interior craftsmanship, materials and fit and finish. Keep in mind our extensive use of aluminum, space frame technology and low center of gravity give you that true Audi experience inside and out.

4. Versatility

Sometimes abundance is not enough.

If you want it, Audi has it. And if you have heard of it, it is most likely an option. Audi builds the most versatile cars in the world. Four door sedan or sport back, Coupe or Sport utility vehicle, big or small, front wheel drive or Quattro, gas fuel or diesel - and you still have to pick a color.

We build vehicles that will truly win races and pick up the groceries on the way home. If you let an Audi tell you it's story, it will never disappoint or disconnect you from the experience.

5. Value

Yes, fair value exchange does exist.

Whether you go with a new Audi and get a 4-year 50k mile warranty, or the certified pre-owned Audi with the most comprehensive 300 + point inspection and up to 6 years, 100k miles, you will not only get the best car on the market,
you will gain piece of mind!

And really, you can't put a price on that.