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Urban Carver – The Making

Apr 1

We all know how hard it is to capture a great shot, be it with a still camera and especially with a video camera; now take that same principle and apply it to a whole commercial. This clip will give you insight into what it takes to turn an idea into an action. Further to that, how much time, effort and especially creativity it takes to capture the scene and more importantly the emotion of your vision. We are in a time where, in order to stay ahead of the curve, you will not only need a forum to share your ideas but also the tools and knowledge to share your ideas effectively. To learn about anything the best way in my opinion is to teach it. That way you not only get to hear it again and again, but you also generally receive interactive feedback. Audi is a great example of a teacher and using all the media possible to share what they have learned over the last century giving the Audi brand even more strength.

Audi used StreetSki inline skates for all the skiing, carving and stunts… if you are a snow skier, you’ll love these things… keeping you in ski-shape all year by skating the bike paths and such.

From Steve on April 3rd, 2009

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1. Performance

Every part in the machine counts.

With our vehicles being developed from the ground up around the world famous & award winning Quattro All-wheel drive, it is no wonder we are the leader in performance.

With countless victories and developments in Le Mans, Rally racing, Pikes Peak, and touring car championships, we build the most competitive All-wheel drive cars in the world. If you are looking for that unfair advantage, welcome to Audi, you have found it.

2. Safety

Why die, when you can live?

Brought to you by the company that pioneered safety standards and crash testing almost 100 years ago, with Audi there is no compromise in safety.

Available with technical advancements such as side guard head protection, Side Assist, adaptive headlights, three point safety belts and many other award winning safety systems as well as L.E.D lighting.

3. Design

Everyone wants to look good right?

Bold dynamic lines with moving surfaces, coupe like design and an aggressive stance on the road whether moving or standing still.

Audi has set itself apart from the rest of the industry with driver oriented cockpits and the leader of interior craftsmanship, materials and fit and finish. Keep in mind our extensive use of aluminum, space frame technology and low center of gravity give you that true Audi experience inside and out.

4. Versatility

Sometimes abundance is not enough.

If you want it, Audi has it. And if you have heard of it, it is most likely an option. Audi builds the most versatile cars in the world. Four door sedan or sport back, Coupe or Sport utility vehicle, big or small, front wheel drive or Quattro, gas fuel or diesel - and you still have to pick a color.

We build vehicles that will truly win races and pick up the groceries on the way home. If you let an Audi tell you it's story, it will never disappoint or disconnect you from the experience.

5. Value

Yes, fair value exchange does exist.

Whether you go with a new Audi and get a 4-year 50k mile warranty, or the certified pre-owned Audi with the most comprehensive 300 + point inspection and up to 6 years, 100k miles, you will not only get the best car on the market,
you will gain piece of mind!

And really, you can't put a price on that.